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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

The world of social media and content marketing is a fast-moving space. Outside of meetings, we keep up a steady stream of threads in our content team channel in Slack, where we get feedback from each other, share ideas, and celebrate wins. Publish date Draft link (to a Google doc) URL (what will the URL of this blog post be?)

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What is a customer journey map and how to make your own [examples included]

Sprout Social

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Generate marketing campaign ideas.

Examples 104
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How to Target Users of Specific Software with LinkedIn Ads

Webbiquity SMM

Software” in this context can be anything from which content management system a company used to build its website and which analytics and tracking tools they use, to something like what live chat software is being used or what CRM software they have. As noted above, this is easier if you’re selling a SaaS product already.

Software 107
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HubSpot vs. Marketo: Which is Better?

Oktopost

What does this have to do with marketing automation software? To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Built-in tool integrated with Google Calendar or Office 365 calendar. Project management.

Hubspot 110
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7 AI-Powered Content Creation Tools for Social Media Managers

Hootsuite

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent. Post on Google Buzz. WordPress Themes and Plugins.

WordPress 182
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How To Start A Blog For Your Small Business

Buffer Social

The idea is that instead of bombarding customers with promotional ads, you should enrich their experience through interesting, edifying, or educational content. Still, if you consistently generate solid content that is crafted with search engines in mind, your articles can eventually start ranking higher on Google and similar sites.