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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

To have credibility, you need to have other people in your field willing and able to testify to your competence. People will expect you to back up your brand with the truth, so when you fail to perform, they immediately begin to question your competence. Rather than stay in your own zone all the time, get out there and meet people.

Brands 236
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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

In fact, not only does your blog need to stand out from the average ones that are popping up every day, but you also need to compete with established blogs, with their loyal fan bases, that have been around for years. Maybe you’ve set up a blog to run AdSense and earn money from the search engines. What’s a good example of this?

Blogger 250
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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

When searching for new and interesting websites, it is much preferable to visit a website on a friend’s recommendation than it is to use classic search engines. The examples you gave of people copying full text of a story somewhere else is in the very slim minority from my experience. FriendFeed specifically is troubling.

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. We’re starting to use search — and social media — as our recommendation engines.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

How does one small hotel possibly compete with these hotel franchises? This article is an example of that. This is an great example of a company that gets it and has moved the needle because of it. Is it even possible? We can say that it is. In fact, the Roger Smith Hotel did it quite successfully. However, things have changed.

Hotels 245
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How Young is Too Young?

Techipedia: Tamar Weinberg

Reply Nicole Dominguez June 10, 2010 at 10:05 am As a young blogger myself, I find it hard to compete with those adults that are older than me. COPPA laws protect children under the age of 13, and that’s why Ani’s blog, for example, is protected (by her mother’s request). There are ways to make it work.

Blogger 241
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

The article has examples of how social media worked too. How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example.

Marketing 265