Company Research Social Graph Social Networking 
Proactive Report
JULY 3, 2011
As a direct result, markets are getting smarter—and getting smarter faster than most companies.” Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships.
Laurel Papworth
FEBRUARY 19, 2013
It’s not huge stretch to see that companies will want (most of the time) to advertise to people who are positive and beaming about their products, or neutral and enquiring about their products. How to do Facebook Marketing Research. Surfing then become your keyword and you get ads targeted at the surfing psychographic.
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Convince & Convert
OCTOBER 23, 2013
This is an important and bold move (the technology not the robe), because as you are probably aware, SnapChat formerly was set up so that all content shared on the social network expired – forever – 10 seconds after it was initially retrieved. Fascinating approach.).
Proactive Report
DECEMBER 20, 2010
Last week I wrote that for a company to successfully integrate social media with their PR activities they have to listen, learn and respond. Building social graphs has not been part of our PR practice. Right now ‘social network analysis’ just doesn’t trip off the average person’s tongue.&#.
Social Media Strategery
MARCH 3, 2011
the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Created by Inigral Inc. , Below is our Q&A. Groups are great for small groups of people to share and communicate.
Convince & Convert
APRIL 28, 2010
Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.
Convince & Convert
NOVEMBER 1, 2011
Brian: I’ve studied this actually, the idea of social network fatigue. And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. So a lot of companies that I work with today, we reexamine those. Jay: Stands to reason.
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