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Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

I spend 15+ years humanizing brands and building participating communities in corporate America before starting my own company 5 years ago. Smart marketers have understood these behaviors are at the core of business and relationships for decades. You can run but you can't hide. Why does this matter?

Brands 78
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6 Ways to Stay Ahead of What the World Thinks

Convince & Convert

And instant messages–text messages, smart phones, social media. While I could make an argument for every company needing to see information in realtime, there are plenty of use cases where a daily update would work just fine. Find and Engage Influencers. Said another way, your influencers may be creating the news.

Vimeo 60
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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

Micro-Influencers . Influencer marketing is not new. Look inside your own company as your own employees as well as current customers may be your best brand advocates and evangelists. Look inside your own company as your own employees as well as current customers may be your best brand advocates and evangelists.

Trends 60
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7 Ways Brands Take Advantage of Facebook Stories

Sprout Social

To create a story: Click the “Create Story” button on your Facebook smart phone app. People don’t trust companies these days. Let your audience get to know the people behind the company. Storytelling gives companies a way to build affinity and trust with their customers. Better Connections.

Brands 91
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7 Top Content Marketing Trends You Can’t Ignore in 2019

Pam Moore

Micro-Influencers . Influencer marketing is not new. Look inside your own company as your own employees as well as current customers may be your best brand advocates and evangelists. Look inside your own company as your own employees as well as current customers may be your best brand advocates and evangelists.

Trends 60
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10 reasons Avon Is Not Too Late To The Social Media Party

Diva Marketing Blog

Although Avon does have online channels it's not been as aggressive as other cosmetic companies. Recently Warren Buffet and Coty are making moves to takeover this iconic company now in crisis. Put this social influence to work and see how many rewards Avon reps can get through "Klout Perks." consider Coty's letter. ".

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly After all, what’s the point of ranking well in Google if the user that finds you in the search results can’t fully engage with your site from his/her smart phone?