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Complete Guide to Instagram eCommerce in 2022

Hootsuite

In a 2021 survey, 44% of people reported using Instagram to shop weekly. Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. Instagram commerce refers to just the buying and selling over Instagram. Within those billions of users, Instagram fosters niche communities.

Instagram 118
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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

According to a Security.org survey, familiarity with NFTs has skyrocketed in recent months. Budweiser did this with its own NFT launch , which featured 1,936 unique digital cans — a reference to 1936, the year the first Budweiser can was created. New product drops, exclusive merch, ultra-rare art, and retail deals.

Examples 177
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How different generations use social media: A complete guide

Sprout Social

Before we get started, let’s get familiar with the groups surveyed for the Sprout Social Index™ 2021: UK & Ireland Edition , which we’ll reference throughout. We surveyed 500 British and Irish consumers comprised of: Generation Z (survey respondents ages 18-23). Millennials (survey respondents ages 24-39).

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7 ways to use social media for market research

Sprout Social

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. And annual surveys reveal little about what current events or trending topics are most relevant among consumers right now. Hint hint feature request @SproutSocial.

Research 143
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Forget Best Practices – Get 100,000+ Likes with Your Genuine Voice

Convince & Convert

This week: From ExactTarget , a free whitepaper called The Audience Growth Survey. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. He refers to fans as “Crazy Cousins,” and the ne’er-do-wells are mopes. Listen Now. Social Media Stat of the Week: $30 million.

Survey 168
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How to Setup and Run an Ecommerce Referral Program

Pixlee

Discounts, exclusive deals, or free gifts can push your existing customers to refer new people to your service. And as an added bonus, you gain a new customer—the referred friend. Another consideration for both rewards and cash incentives: should you incentivize both referrer and the referred client? Or just reward the referrer?

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The role of artificial intelligence in business in 2024

Sprout Social

Artificial Intelligence refers to the simulation of human cognitive functions by machines. Understand the voice of the employee AI analyzes employee feedback from various sources, such as surveys, performance reviews and social media. What is AI? Continuous monitoring and auditing are critical to upholding these ethical standards.

Patterns 116