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Book Review: Social Media Marketing

Webbiquity SMM

Explain your goals and establish clear guidelines for any mention of the company on social media sites. You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product. Instead, they want to connect.

Review 152
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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Noindex and Nofollow. Use your own discretion as to other pages you may want to nofollow.

NoFollow 198
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Connecting Bloggers and Businesses Through Guest Blogging with PostJoint

Kikolani

You’ll first want to review the content snippet to make sure it is a good quality (see the guest posting guidelines set by PostJoint ) and the right fit for your blog audience. Earlier this year, Google took down major blogging networks as a part of link building schemes against their (new and improved) Webmaster Guidelines.

Blogger 134
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Link-building Tips and Tools for Bloggers in a Post-Panda and Penguin World

ProBlogger

Penguin, announced in April 2012, decreased search visibility of websites that participated in black-hat SEO, keyword stuffing, cloaking, link schemes , duplicate content, and other activities that violated Google Webmaster Guidelines. Join communities like My Blog Guest. This should be your immediate goal as well.

Blogger 42
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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. ” 20 Guidelines for Twitter Success by Global Copywriting. ” 20 Guidelines for Twitter Success by Global Copywriting. Twitter Tools.

Tools 201
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Your Link Building Guide for 2018

Razor Social

Nofollow links also matter. Some links, for example, the ones from blog comments may have the rel=”nofollow” attribute. <a <a rel=”nofollow” href=” [link] “>Example of nofollow link</a> Any paid links must have the rel=”nofollow” attribute to comply with Google’s guidelines.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

This is a review of what tools (e.g. Your strategies must employ content creation, community management, local/maps optimization, among others. Get more reviews, people! Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. Communication is key!

Marketing 264