Jon Loomer

JANUARY 13, 2018

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. I did my best to break down what I think is happening , but now it’s time to step back and evaluate how — and if — this changes things. The news feed is sorted and customized based on a ranking system.

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Feed Feedly News Facebook 165

Later

JUNE 28, 2021

Micro influencer marketing is great for businesses who don’t have the budget to work with Macro influencers, and want to reach a more niche audience. But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? How Much Do Micro Influencers Cost? Table of Contents .

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Influencer How To Marketing Instagram 133

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. We discussed what works on the feed, what works in stories, and how we can batch content to help it make sense for students,” Christina explains. Featured image by Freepik.

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Social Media Strategy Case Study Education 205

Later

JULY 8, 2020

Are you looking to learn how to use stock on social media? Discover how the new world of royalty-free stock assets and how to correctly use them to achieve your goals! How to Find the Best Stock Assets for Social Media. Stock assets can help elevate your content strategy while saving you time and money. Table of Contents.

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Feed Feedly How To Instagram 103

Keyhole.co

JANUARY 4, 2022

Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. Both marketing and sales departments are using LinkedIn to attract and convert new business. These statistics highlight that you need a LinkedIn marketing plan.

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LinkedIn How To Marketing Newsletter 130

Ignite Social Media

DECEMBER 10, 2020

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities. The Importance of Community Management.

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Communities Social Media Tips B2B 176

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Marketers should not throw in the towel for Facebook marketing. It's not time to give up.

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Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. What is “ EdgeRank”? The way to get noticed.

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Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

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Small Business Engagement Strategy Facebook 100

Later

JANUARY 27, 2021

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. In this blog post, we’re sharing 6 brands with shoppable Instagram feeds and what you can learn from them: Why Your Business Needs a Shoppable Instagram Feed . The best part?

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Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Communities Instagram UGC How To 78

yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. This goes into the News Feed. #7

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Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. How are you serving, building something bigger than yourself?

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Feed Feedly Metrics News 167

Keyhole.co

SEPTEMBER 15, 2023

Are you in charge of running social media for a community-oriented brand? Then you should know that going live is the most direct way to connect with your community online. Based on a survey of 500 B2C and B2B marketers, Instagram Live is reported to have the highest ROI of any content format. Let’s show you how.

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . We’re running through how to strategically use UGC to create a stunning Instagram feed — plus we’re sharing some time-saving hacks and tools along the way: . How to Use User-Generated Content on Instagram .

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Pam Moore

MARCH 4, 2018

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? Social Profit Factor Training Academy and Marketing Nutz Can Help! . Context is everything!

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Feed Feedly News Social Media 165

Keyhole.co

MARCH 27, 2024

Statistics show that over 500 million Instagram users watch Stories daily, which explains why 96% of marketers plan to include Stories in their marketing strategy. However, some businesses may question the logic of creating marketing assets with limited lifespans. Thankfully, your marketing efforts don’t have to go to waste.

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Instagram How To Curation Remix 52

Keyhole.co

APRIL 23, 2024

Ever wonder how to create engaging content and connect with your target audience? Instagram Reels are a fantastic way to build a community around the things you care about. On feed preview: When your Reel appears on the user’s feed while they’re scrolling, it’ll be shown in a 4:5 aspect ratio with a resolution of 1080 x 1350 pixels.

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Overview Instagram How To Feed 52

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

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B2B Influencer Brands Marketing 119

Ignite Social Media

SEPTEMBER 18, 2023

One of the most common questions we get from clients is how to create branded TikTok videos. So, we consulted members of our content production team to answer some of the most frequently asked questions about how to successfully create branded TikTok content. Using diverse video styles can also make your feed more interesting.

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Brands Content UGC How To 110

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Here’s how to grow on Threads, with advice from Bufferoos doing just that. 

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Team How To Instagram Authentication 103

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. In this blog post we’re sharing how and why you should build an Instagram community, as well as 6 tips to help you get started: Why Build an Instagram Community.

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Communities Instagram UGC How To 60

Hootsuite

AUGUST 10, 2022

Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. But not all influencers are equal, and there’s a new community of prominent folks using ring lights to make a difference. So, why contact a KOL for a social marketing partnership? What are KOLs? Make more sales.

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How To Marketing Collaboration Influencer 106

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. Twitter communities Join the Twitter Community.

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Strategy Twitter Tips Marketing 52

Sprout Social

JULY 28, 2022

Since this feature hasn’t been heavily publicized, there’s untapped potential for marketers who take advantage of Stories. Your story will be featured as an in-feed post with a story tag in the top left corner. How do TikTok Stories work? TikTok Stories live on your profile within your standard feed. Published on.

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Film How To Feed Feedly 126

Sprout Social

JUNE 27, 2022

This new opportunity has revolutionized how B2C brands interact with their customers. Can TikTok for B2B marketing unlock the same potential? We spoke with three B2B marketers who are experimenting with and finding success on TikTok. But first, why you need to try B2B marketing on TikTok. Published on Categories.

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B2B Brands Marketing How To 136

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. How to use hashtags. To hashtag or not to hashtag? What is hashtagging?

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Hashtag How To Guidelines Telecommunications 122

Sprout Social

JANUARY 25, 2021

For all the think pieces out there proclaiming influencers are a dying breed, influencer marketing is unquestionably here to stay. Sixty-three percent of marketers plan on increasing their influencer marketing budget in the next year. If you’re considering an influencer marketing program , you’ll have plenty of options.

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Influencer Campaign How To Marketing 113

Keyhole.co

DECEMBER 1, 2023

But can you ‘regram’ on Instagram, and if so how? This blog takes a closer look at regramming and how to do it right. Sharing others’ posts directly was not possible until last year when Instagram rolled out an update allowing users to share Feed posts to their stories. This entails leaving the app.

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Instagram How To UGC Curation 59

Jon Loomer

OCTOBER 2, 2020

As the popularity of streaming video with Facebook Live continues to rise, new tools are being provided to marketers. Let’s take a closer look at what this means for you as a marketer and how you can start streaming webinars today. Webinars are a great sales tool for marketers. This is huge for the marketer.

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Facebook How To Hosting Groups 190

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. Bonus: Download a free employee advocacy toolkit that shows you how to plan, launch, and grow a successful employee advocacy program for your organization. Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts.

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Social Media UGC How To HootSuite 122

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. And it’s well within your reach to start using it in your video marketing strategy. The good news? This bite-sized content can supercharge your social strategy and brand awareness.

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Buy Video How To Template 118

Later

JUNE 28, 2021

LinkedIn is now a powerful business-to-business (B2B) marketing and sales tool. We’re highlighting 5 ways to level up your LinkedIn B2B marketing strategy in this blog post: What Is LinkedIn B2B Marketing? B2B marketing does exactly what it says on the tin. As a result, they don’t need to market to everyone.

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B2B LinkedIn Marketing How To 88

Sprout Social

OCTOBER 19, 2022

As companies grow their brands, the need to communicate with consumers and attract new customers puts the demand for content at an all-time high. Often, marketing teams focus on building content in-house with teams that typically include strategists and several creatives like writers, designers or video editors. Use creator platforms.

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Campaign Content How To Influencer 105

Buffer Social

JANUARY 2, 2024

In this article, I’ll unpack all the new features on Threads by Instagram, plus how to use them to grow your following. The hope is this design focuses tags more on communities and less on engagement hacking, and does so while keeping Threads simple and easy to use. 🤫 Want to schedule your Threads with Buffer?

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Features How To API Feed 96

The Realtime Report

FEBRUARY 17, 2022

How to Strategize TikTok. You need to crack the code and understand how to go viral on TikTok. If you want to be successful on TikTok, you must figure out how to get as many people to see your material as possible. TikTok eventually expands the video’s viewership if it performs well in this limited market.

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Brands How To Hashtag Influencer 91

Convince & Convert

APRIL 20, 2016

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests. What an Algorithmic Instagram Feed Means for Marketers.

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