Communities Eventful Upcoming White Paper 
Webbiquity SMM
MAY 10, 2011
Promote white papers / eBooks / reports for lead generation. Use “ads&# in your blog sidebar, and in-post text links where appropriate, to drive visitors to your white paper or other gated content download pages. Again, you can “advertise&# upcoming webinars in your sidebar. Speaking at an event?
Convince & Convert
APRIL 20, 2010
Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.
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Buzz Marketing for Technology
JUNE 27, 2008
event announcements. John Marshall, VP Global Product Development for McGraw-Hill/ Platts, will discuss how his organization was able to significantly increase revenue from its online industry community by boosting the number of subscribers â?? FAST White Paper. Find out more and download the paper today.
Jeff Esposito
APRIL 17, 2012
This is easy to understand given the fact that the HR community as well as PR people were among the dominant early adopters of the platform going back to its 2003 launch. Individuals can post and promote presentations, videos, white papers and news releases or links to relevant news stories.
Convince & Convert
MAY 27, 2010
Let’s say you have a white paper for download on your site. If you use Wufoo to power your forms, you can hook up Flowtown to investigate, score, and sort your form submissions, and then alert you based on custom business rules. I see it as a nice play for CC, but not sure I fully get it. Need to … noodle on it a bit.
Convince & Convert
MARCH 23, 2010
Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Pay attention to your statistics with regard to calls to actions.
Convince & Convert
APRIL 28, 2010
I also think this would pair great with a recent white paper by White Horse called the TIME Method. Read the white paper here: [link] Feel free to contact me if you have any questions. It just wasn't a way they communicated. It just wasn't a way they communicated. How can I help you?
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