Communities Download Hosting White Paper 
Techipedia: Tamar Weinberg
FEBRUARY 29, 2012
Yet another deal related issue: if you hit your community with a different offer every day, you run not only the risk of annoying them, but also of confusing them. Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge.
Convince & Convert
APRIL 26, 2013
This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].
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Buzz Marketing for Technology
JUNE 27, 2008
White Papers |. Before creating an online community of practice (COP), Michael Behounek, KM director for $1.25 Behounek once created a community to devise performance enhancements for a particular 2,000-horsepower pump used in the companys oil refineries. That gave us fertile ground to kick off the community.
Convince & Convert
MAY 3, 2013
This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].
Convince & Convert
APRIL 18, 2013
This week: From ExactTarget , a free white paper called “ Designing for the Mobile Inbox “ From Expion , a free demo of their centralized platform. Click the play button to listen here: Download the audio file: [link]. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .
Convince & Convert
FEBRUARY 12, 2012
White Horse does more chunky content like white papers and Webinars. The best way to encourage industry professionals to consume your content is to be a part of other, existing communities where they congregate. True monthly blog cost (not including design and hosting fees) = $1,620 (36 hours @ $45/hour).
Convince & Convert
MAY 10, 2013
This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].
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