Buzz Marketing for Technology
DECEMBER 5, 2014
Cause Marketing will be in vogue in 2015 – Don cited several example companies (CVS comes to my mind when I think of good cause marketing). And the numbers have been growing; cause sponsorship is predicted to exceed $1.84 We discussed what each person is predicting for 2015. billion by the end of 2014.
Ignite Social Media
AUGUST 31, 2021
Cause Marketing Continues to be a Top Social Media Trend. When a life-altering event occurs, such as a mass shooting or a natural disaster, brands should perform an evaluation as soon as possible and be prepared to adjust their content strategy on social channels. Millennials respond particularly well to nostalgia marketing.
Convince & Convert
AUGUST 22, 2013
It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.
Convince & Convert
JULY 6, 2010
She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.
Convince & Convert
APRIL 10, 2014
Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Image via HipsterTaxCrisis.com According to H&R Block, the American Hipster is in a deep crisis – a Hipster Tax Crisis.
Convince & Convert
MARCH 12, 2015
From the tone of the spot, to the cause marketing plight of “saving the bros,” the company is taking a leap and targeting the millennial generation. Social Media Case Studies humor marketing strategy millennials shareable content social media campaign social media sharing social media strategy'
Buffer Social
SEPTEMBER 11, 2023
The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. Quantify your results.
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