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Predictions for 2015: Start Off the New Year Knowing the Future of Social

Buzz Marketing for Technology

Cause Marketing will be in vogue in 2015 – Don cited several example companies (CVS comes to my mind when I think of good cause marketing). And the numbers have been growing; cause sponsorship is predicted to exceed $1.84 We discussed what each person is predicting for 2015. billion by the end of 2014.

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Social Media Trends of 2021 That Top Organizations Are Capitalizing On

Ignite Social Media

Cause Marketing Continues to be a Top Social Media Trend. When a life-altering event occurs, such as a mass shooting or a natural disaster, brands should perform an evaluation as soon as possible and be prepared to adjust their content strategy on social channels. People are Spending Differently. The World Craves Nostalgia.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). For a real-world case of this strategy, take a look at Future Friendly – a program developed by Procter & Gamble (P&G) to help consumers save energy, conserve water and reduce waste.

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Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters

Convince & Convert

It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

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H&R Block Declares a Hipster Tax Crisis

Convince & Convert

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Image via HipsterTaxCrisis.com According to H&R Block, the American Hipster is in a deep crisis – a Hipster Tax Crisis.

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How Organic Valley Plans to Save the Bros

Convince & Convert

From the tone of the spot, to the cause marketing plight of “saving the bros,” the company is taking a leap and targeting the millennial generation. Social Media Case Studies humor marketing strategy millennials shareable content social media campaign social media sharing social media strategy'

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Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

Estimates of the size of reduction are hard to make at this time, but if it is large enough, it may cause marketers to reduce website retargeting budgets. In the case of retargeting, advertisers can expect their audience pools to shrink.

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