Mindjumpers

NOVEMBER 10, 2011

Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns. In this post, we will look at ROI on social media with a different perspective, starting from the launch stage of a brand till it becomes matured in the industry. How to Measure the Return On a Social Media Campaign.

ROI 244

ROI Social Media Metrics Survey 244

Mindjumpers

MAY 6, 2011

As mentioned in Part I , Dennis Yu’s (very good, must read) article on How to Run an Effective Facebook Campaign for $5 discusses the costs of specific activities (ads) in social, but annoyingly like many other articles, fails to address that social media, when done right, actually costs. You can follow Tehneyat on Twitter @tehneyat.

Social Media 180

Social Media Loyalty Cost Reputation 180

Mindjumpers

MARCH 22, 2012

This is also an effective way of analyzing the effectiveness of your campaigns. Social Sources Report: Another addition is the social sources report that shows engagement and conversion statistics for each social network. This helps in keeping a tab on the interaction and circulation of the content.

Analytics 239

Analytics Report Google Disqus 239

Mindjumpers

MAY 24, 2011

Many businesses that wish to run a social media campaign of course want to set goals and plan what should be achieved in terms of concrete figures. In certain cases it’s good to do your math, plan what you want achieve from your campaign in terms of concrete figures and then work backwards. Do let me know your thoughts here ?

Campaign 203

Campaign Social Media ROI How To 203

Mindjumpers

JULY 27, 2011

We think it has turned out to be a great tool for businesses struggling to tie their social media efforts to true benefits and ROI. Remember measuring ROI. How to Measure the Return On a Social Media Campaign. Here, we will introduce some of the main points of the report. The Social Funnel.

ROI 219

ROI How To Marketing Proposal 219

Mindjumpers

JUNE 16, 2011

Buddy Media , when listening to the founder Michael Laserow, it became clear that with the acquisition of Spinback, their new focus is on ROI within social commerce. ?After Buddy Media , when listening to the founder Michael Laserow, it became clear that with the acquisition of Spinback, their new focus is on ROI within social commerce.

UGC 215

UGC Foursquare Yahoo Energy 215

Mindjumpers

FEBRUARY 13, 2012

In past these awards have provided insights into some great campaigns and their amazing results. Some of the winning cases during the years are campaigns such as Pepsi’s Refresh Project and Toyota’s Sponsafier. Two creative campaigns that had full focus on user involvement and made success results for the both companies.

Nielsen 167

Nielsen ROI Campaign Social Media 167

Mindjumpers

AUGUST 11, 2010

Launch a Word of Mouth Campaign! Think benefits for the target group and take care of blog posts, online videos on YouTube, presentations on slideshare, infographics or photos on Flickr, etc. says: September 9, 2010 at 4:57 pm [.] Five Digital Channels For Word of Mouth Marketing (mindjumpers.com) [.] Leave a Reply Click here to cancel reply.

Marketing 171

Marketing Module Forums Social Networking 171

Mindjumpers

DECEMBER 18, 2012

The campaign reached an estimated 50 million users in China. They are eager to gain the most attention quickly, generating immediate ROI. The photos show him putting Durex condoms over his shoes for protection. The post was then picked up by the official Durex Weibo account and it became a viral success.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

AUGUST 28, 2012

Marketers gauge the success of social media campaigns using a handful of metrics, including site traffic, conversion rate, new fans/subscribers, re-posts/re-tweets, page views and increased revenue. Significant ROIs were also reported by 15.4% of companies that use Facebook, 11.4% of companies that use Twitter and 10.9%

Strategy 228

Strategy Facebook Metrics Advertising 228

Mindjumpers

SEPTEMBER 25, 2012

64% use social for brand awareness, 44% for marketing campaigns, 37% for content marketing and only 25% for customer service. Here are some of the major findings from the report outlined in the infographic: 67% of businesses agree that social media is integral to their marketing mix. 41% say that they lack tracking capabilities.

Strategy 247

Strategy Survey B2B ROI 247

Mindjumpers

DECEMBER 30, 2011

So, what’s better than Lady Gaga’s social media campaign for the release of her album ‘Edge of Glory’. How to Measure Your Social Media ROI [Infographic]. Read Full Post ». DooID – An Alternative to About.me and Flavors.me? Recently, I wrote a blog post about the platforms of About.me and Flavors.me Read Full Post ».

Tweetdeck 170

Tweetdeck Overview ROI Social Media 170

Mindjumpers

DECEMBER 7, 2011

Through a guest blog post called “ Tips for Viral Marketing Success: Channels, Stories and People ”, our posts “ Viral Campaigns: Do’s & Dont’s ” and How to Create Viral Success: Top 10 Viral Campaigns. Take a look at the infographic here: Similar Posts: How to Create Viral Success: Top 10 Viral Campaigns.

Content 278

Content Marketing Campaign Cost 278