Remove Campaign Remove Mobile Remove Press Release Remove Social Networking
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Social Media Time Savers: 4 New Productivity Tools and How to Use Them

Convince & Convert

It also lets you easily assign pieces of content to individuals and reminds those people when things are due through email notifications so you’re not hounding people for that guest post, newsletter copy, press release, podcast, etc. The great thing about Pinterest is its versatility.

Tools 156
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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

Imagine coming across Cooper Union in Manhattan and getting to read an article on Abraham Lincoln’s campaign speech there in 1860. The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. That’s just one idea.

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60+ Creative Marketing Ideas for Small Business

Writtent Blog

Send out a press release or feature article and get your logo on the team uniforms. Send out press releases for each organization and/or time you donate. Optimize your website for mobile. With 60% of global mobile consumers – your website simply must be mobile friendly. Set up a PPC campaign.

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12 of the best competitive intelligence tools for marketers

Sprout Social

Use these insights to develop a counter-strategy, such as a new campaign, discount or innovative feature. Sprout Social’s competitive intelligence tools let you keep an eye on your competitors across multiple social networks. Data.ai (formerly App Annie) provides analytics and market intelligence for mobile apps.

Tools 93
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A New Look at the Marketing Mix: Paid, Owned, Granted, Leased, Earned

Convince & Convert

Owned media activities include store signage, product packaging, website and blog content, and press releases. Leased media activities include social marketing, social customer service, apps built in social media platforms, and mobile apps. And your app becomes useless if these mobile OSs go belly up.

Marketing 162
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Content Marketing on Chinese Micro Blogs

Mindjumpers

According to CNNIC, Sina Weibo (87.67%) and Tencent Weibo (84.69%) hold the majority of the users’ time on social media, leaving little room for the remaining competitors such as Netease Weibo and Sohu Weibo. Although the user growth is slowing down now, the next round of increase by the prosperity of mobile Internet can still be expected.

Content 208
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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity SMM

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179