Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. We use social network analysis to determine how messages flow from one person to another. We can even use cookies and web analytics to optimize the actual content that you see when you visit a site. Where does it stop? Will it stop?

Sysomos 134

Sysomos Radian6 Data Analysis 134

Socialized

SEPTEMBER 19, 2009

The merger of our personal and business lives in a single social networking “presence” has its problems, too. Social media adoption has certainly been fraught with “innumerable confusions” and despair. The median age of the social networker is rising slowly, however. Must we give up our privacy?

Social Media 223

Social Media Sysomos Privacy Radian6 223

Convince & Convert

APRIL 3, 2013

If an Avatar Falls in the Forest… It is admirable – and remarkable – when causes “catch fire” in social media and become a meme. It’s not as if the Supreme Court is dialing up Sysomos to check social mentions before rendering constitutional decisions. Are Social Causes a One Click Pony?

Avatar 127

Avatar Sysomos Meme Curation 127

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. tweets per day.

Sites 105

Sites News Strategy Twitter 105

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. View more influential people sharing out your content.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Proactive Report

JULY 14, 2010

The smart phone is the next content platform. Companies are taking a holistic approach to branding and delivering content to various platforms such as televisions, Internet, mobile devices, social media sites, print and other channels. Good content shared on multiple channels is becoming a valuable asset.

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Techipedia: Tamar Weinberg

APRIL 8, 2010

If you’re going to participate in social media marketing, you better be prepared to wait. Brands that are already established naturally have it a lot easier; they already have a following. Sure, you can just pay someone to promote an article here and there, but at the end of the day, people are not regularly reading your content.

Social Media 268

Social Media Marketing Policies Sysomos 268

Webbiquity SMM

JULY 24, 2018

As Tim Hughes has written, ” Social media is a common thread across the whole of the enterprise and it’s time to treat it strategically.” ” It impacts not only prospective customers’ brand impressions, but also customer service, recruiting, employee experience, even the company’s supply chain.

Tools 170

Tools Social Media Netvibes Lithium 170

Convince & Convert

JUNE 17, 2010

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How can your brand participate in this space most effectively? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2).

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. And even another order that includes content interactions – who consumers and retweets your content? It’s in our DNA.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

SEPTEMBER 12, 2011

Deftly weaving in a dinner analogy to social media, Jeremiah Owyang compares Twitter to shish-kabob (bite-sized morsels of information) that are tasty but need to be supplemented by “steak&# –infographics, Slideshare presentations, blog posts–and topped off with online video for dessert. Social Media and SEO.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television.

Tools 207

Tools Social Media Netvibes Sample 207

Convince & Convert

MARCH 16, 2010

Since then,023% of all Tweets include location data, according to Sysomos. I mean content should be king, not one-liners on the likes of Twitter. link] unruh ann has a point – it's all about the content. Content is king, agreed. Twitter provides ready access to said content.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. 30 Tips: The Productivity Guide of Social Media by WebStudio 13. 5 Ways That Sales People Can Benefit From Using Social Media by OPEN Forum.

Social Media 200

Social Media Tools Strategy Tips 200

Convince & Convert

JULY 9, 2010

An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. Time is proving that no matter how much social media changes, the core rules of engagement remain the same. Cheers, Sheldon, community manager for Sysomos [link] Marina Maher Comm.

Influencer 122

Influencer Ustream Authentication Social CRM 122