Justin Levy

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Moderation: Protecting Your Brand in a Social World

Justin Levy

Not to fear, on Thursday, November 18th at 2:00p EST ( check your local time ), I will be hosting a free webinar with Isaac Hazard from Mzinga to discuss moderation and how it can help you to protect your brand. Heard enough? You can register now ! During the webinar we will cover: Defining your overall moderation strategy.

Mzinga 176
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Announcing The Socialized Business Podcast

Justin Levy

Industry experts, Justin Levy and Michael Brito , lead the charge along with special guest, Jason Keath , by giving practical advice on how companies can create their own social business strategy that will push them well beyond their competition.

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8 Tips to Get More Out of LinkedIn

Justin Levy

Follow companies to receive regular updates on their status. Tags: linkedin personal branding social media social media strategy tips. Post relevant, helpful information via status update such as industry news and important updates. Search Answers for questions relevant to your industry and your areas of expertise.

LinkedIn 259
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Coca-Cola Adopts New Social Media Policies | Justin Levy

Justin Levy

One of the largest brands in the world that sells into 200 countries with dozens of products and billions of dollars in revenue has figured out how to boil their social media policies down to only the nitty gritty. While we didn’t end up working with the company, their social media policy was 41 pages and 3 slide decks.

Policies 124
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Inside Larry & Sergey's Brain [Book Review]

Justin Levy

Imagine if you had been a fly on the wall during the inception of Google straight through to today when they’re one of the most powerful brands in the world. Thanks for taking time out of your day to come hang out here! That is exactly what Inside Larry & Sergey’s Brain (affiliate link) by Richard L. Brandt does.

Review 211
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The Growth of Demand Discovery

Justin Levy

In many cases this is a customer’s first interaction with a brand; consciously or subconsciously. Many companies use traditional media to imprint or introduce a brand to the target market. One of the primary objectives of Demand Generation is to have the prospect take their brand impression and move it onto web.

Retail 191
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Announcing The Socialized Business Podcast

Justin Levy

Industry experts, Justin Levy and Michael Brito , lead the charge along with special guest, Jason Keath , by giving practical advice on how companies can create their own social business strategy that will push them well beyond their competition.