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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

While it’s best-known for its social media publishing features, it does possess a suite of social listening features, branded as Hootsuite Insights Powered by Brandwatch. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

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How To Measure Share Of Voice On Social Media

Keyhole.co

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand.

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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

We also know the world of social listening is one that can make or break our brand’s reputation. In this piece, we’ll break down social listening, how it’s different from social monitoring, and the benefits and ways to use social listening for your B2B brand. Social Listening vs. Social Monitoring: What’s the Difference?

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Brand Reputation Management: 10 Strategies to Avoid Damage

Hootsuite

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

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8 Best Google Alerts Alternatives For Brand Mentions And Industry News

Keyhole.co

These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. 8 Google Alerts alternatives for efficient online media monitoring Here are our top picks of Google Alerts alternatives in terms of price, features, and user reviews: 1.

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The complete crisis management guide for marketing leaders

Sprout Social

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. It’s the scenario no business wants to face.

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13 TikTok analytics tools to boost your strategy in 2024

Sprout Social

Native TikTok Analytics TikTok’s native analytics are completely free to use for anyone— creator and business accounts alike—who has published at least one TikTok video to their account. Brand24 Brand24 is an AI social listening tool built to help brands monitor their online presence, their competitors and their audience.