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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Industry events and seminars are great places to meet people besides getting cutting edge information, of course. After all, people who visit those events are also interested in business.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Industry events and seminars are great places to meet people besides getting cutting edge information, of course. After all, people who visit those events are also interested in business.

How To 26
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133
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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

Taking this theme a little further, I decided to branch out into the blogosphere, but using the number seven this time around was a tad too limiting. Granted, these are typically publications that have a staff of writers at their disposal, but they are like the newspapers of the blogosphere and readers have come to expect frequent updates.

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The Importance of Networking on the Internet

Techipedia: Tamar Weinberg

I don’t necessarily expect to meet with those folks immediately; often, these powerful relationships are formed online, and I then try to learn what I can about the blogger himself/herself and follow up, normally at a conference or industry event. But sometimes there are surprises in every single meeting.

Yahoo 154
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Want to Friend Me on Facebook? Please Use My Public Page or.

Techipedia: Tamar Weinberg

Many of them (more than half) were individuals I met at search conferences, but other conferences (SXSW, events that Mashable was involved in in the capacity of host or media sponsor, and the first IZEAFest) also represented my Industry connections. The chart above illustrates the breakdown of the “social media&# friends.

Facebook 233
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

These posts are not in response to newsworthy events, nor are they displayed in any particular order. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing. And… Brian Solis is the most eloquent writer I have ever seen in the blogosphere. Starting a Blog?

Marketing 265