Jason Yormark

AUGUST 25, 2010

Like many bloggers, I’ve gone in and out of writing, and that doesn’t help with maintaining a consistent flow of traffic to your blog. At the end of the day, driving eyeballs to my blog isn’t really the ultimate goal, writing useful and appreciated content is. 9 of my top 10 blog articles are social media related.

Data 184

Data Postrank WordPress Course 184

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 153

Social Media Postrank Energy Tourism 153

Kikolani

JUNE 20, 2011

So here are a few simple steps that anyone can follow in order to ensure that their guest post has a higher chance of getting published on their target blog. Research your target blog. You will want to know what topics the blog owner posts, and what topics are popular. Get to know the blog owner. Have great timing.

Postrank 161

Postrank Publishing Guidelines Google Reader 161

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 195

Social Media Postrank Flickr Class 195

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media B2B Strategy Consultant 147

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 224

Social Media Class Creative Commons Flickr 224

Waxing UnLyrical

NOVEMBER 15, 2010

The thing is, despite the ad nauseam posts on SEO for news releases, I discovered this recent report from Schwartz Communications that shows a pitiful 18% of news release headlines are SEO-optimized. A word to the wise In my experience, communication pros these days are, more often than not, wise to SEO in general.

News 274

News Google SEO Postrank 274

Waxing UnLyrical

JANUARY 14, 2011

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

WordPress 234

WordPress Class Flickr Postrank 234

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today.

Questions 167

Questions WordPress Postrank Blogger 167

Kikolani

NOVEMBER 23, 2011

Writing is my number one source of income that has been a result of my blogging activities. Guest blogging isn’t just about getting exposure – there are plenty of sites that will pay you to contribute an article to their site. The following are my tips for getting a paid contributor spot on a great blog.

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RSS How To Affiliate marketing Sample 155

Waxing UnLyrical

NOVEMBER 17, 2010

They might be helpful to you as you continue on your path as a blogging Grasshopper. This is hugely helpful, because each theme is different and, as a result, the way a post looks when published on one blog, might look completely different on another. I just get kicks out of mobile blogging w/ multimedia.

Class 215

Class WordPress Creative Commons Postrank 215

Waxing UnLyrical

JANUARY 18, 2011

What this does is let you select a certain number of blogs from your blogroll, and only that number of blogs will be displayed. I love how, when you click on an image, it starts the slideshow right on your blog! Don’t forget I started out this post with my initial list of five ways for you to spice up your blogging.

WordPress 202

WordPress Blogroll Class Flickr 202

Waxing UnLyrical

NOVEMBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? A few weeks ago, they asked a question about paying for blog posts. In 2010, blogs and bloggers are truly influencers. Do we really want that?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

Class 226

Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? Regardless, thanks for visiting! link] Nov.

Postrank 255

Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

NOVEMBER 4, 2010

A while back, I was looking at my Google Analytics for WUL and I noticed that my 404 page , i.e. the one you get when the server can’t find the page you’re looking for on a particular site, was the 4th most highly-trafficked page on my blog. And they wouldn’t bother to poke around on the blog to find it.

Class 241

Class Tumblr Template Templates 241

Small Business Mavericks

MARCH 15, 2011

How Q&A Sites Can Boost Your SEO » Is Twitter Still A Good Marketing Tool? But Frank asks other good questions too, like “If you took away the social media ‘insiders’, in other the words the ‘super user’ how many tweets would you have?&# That’s 177 million – in one day! Not likely.

Small Business 93

Small Business Tools Postrank Twitter 93

Convince & Convert

NOVEMBER 23, 2010

Tweet There are four mandates that companies are adopting when they are examining and analyzing the success of their online marketing and social media programs. 5-star ratings on Yelp.com from blog readers. But in the social media realm, we haven’t quite gotten there yet. The 4 Modern Metrics Mandates.

Metrics 127

Metrics Postrank Klout Marketing 127

Waxing UnLyrical

OCTOBER 14, 2010

Establishing your voice A blog post with pointers isn’t only meant to teach, it is also meant to connect with readers. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. When it comes to blogging, anyone can compile data and churn out a post.

Class 178

Class Flickr WordPress Template 178

Waxing UnLyrical

OCTOBER 24, 2010

Cause-related marketing: seeing RED and pink , from Katya ‘s Non-Profit Marketing Blog. Cause and effect , by Michael Martin from MediaPost’s Marketing: green blog. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? No way around it. Shall We Tweet?

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

OCTOBER 19, 2010

Get Shareaholic test Filed under Erica Holt , Guest Posts , Marketing | Tags: google instant , nonprofits , search engines , SEO | Comments (9) Site settings comment help? Mark as read Approve comment Erica, One more point about user behavior: SEO isnt always a zero-sum, one-search one-result game. Regardless, thanks for visiting!

Google 254

Google Class Creative Commons Yahoo 254

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome. Read All About It!

Postrank 150

Postrank ROI Class Tourism 150

Waxing UnLyrical

FEBRUARY 7, 2011

Mark as read Approve comment Okay wow, you brought with the poetry and the blogging. Totally impressed and Ill have to steal this idea, use it when Im stuck for a blog post. " Blogging poetic by @shonali: An Ode To Monday [link] [.] Oh, one other thing: my blog = my sandbox. Except my ode to Monday would be more.

Postrank 161

Postrank Class Tourism Blogroll 161

Waxing UnLyrical

DECEMBER 11, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It!

Postrank 145

Postrank Tourism Blogroll WordPress 145

Waxing UnLyrical

NOVEMBER 6, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It!

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# Also check out Olivier Blanchard’s excellent post and presentation on social media ROI for associations & non-profits.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

OCTOBER 28, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It!

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

OCTOBER 23, 2010

PR, social media, and news articles I’ve found interesting, for example. So if you’re trying to figure out social media, and are about where I was a year ago, listen up. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? link] (esp.

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

NOVEMBER 27, 2010

Mark Storys The Intersection of Online and Offline Mary's Garden Party - Mary Barber, APR, Fellow PRSA Measurement Matters Media Bullseye More With Les (Potter, ABC) NetWits Think Tank New Media Lisa - Lisa Hoffmann Occam's RazR - Ike Pigott PR Conversations Sean Williams' Communication AMMO! Read All About It!

Creative Commons 166

Creative Commons Postrank Tourism Flickr 166

Waxing UnLyrical

OCTOBER 31, 2010

Some Halloween social media fun for a good cause , from Beth Kanter. How to celebrate Halloween social media style , from New Media Strategies. The Halloween theory of social media , from Richard Bailey’s PR Studies. The Halloween theory of social media , from Richard Bailey’s PR Studies.

Postrank 129

Postrank Tourism Blogroll Creative Commons 129

Waxing UnLyrical

SEPTEMBER 3, 2010

Get Shareaholic test Filed under Social Media , Twitter | Tags: neville hobson , paper.li , twitter newspaper | Comment (0) Site settings comment help? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

SEPTEMBER 3, 2010

Get Shareaholic test Filed under Social Media , Twitter | Tags: neville hobson , paper.li , twitter newspaper | Comment (0) Site settings comment help? Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Paper.li 114

Paper.li Postrank Tourism Blogroll 114

Waxing UnLyrical

DECEMBER 19, 2010

The effect of brand building on search traffic , from PPC Blog. 3 street selling tactics that boosted my email subscribers over 100%, from The Smart Passive Income Blog. Creating keyword opportunity lists with Excel Custom Sort , from SEOmoz’ The YOUmoz Blog. This could come in handy. India’s Twitter , from Inc.com.

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

NOVEMBER 28, 2010

Why: Apparently we’re not over the social media adoption curve after all, no matter what you might hear. A few tips for experimenting with QR codes , by Joe Walton at the Real PR blog. What is the best SEO secret you know? PR of course , from the PR and Media Blog of James Crawford.

Class 105

Class Postrank SEO Flickr 105

Waxing UnLyrical

JANUARY 2, 2011

Social Media Measurement 2011: Five things to forget and five things to learn , by Don Bartholomew. Be a social business: PR trends in 2011 , from Sally Falkow’s The Proactive Report. Why: social media has become the touch point by which many business functions converge. pts Settings. Read All About It!

Postrank 124

Postrank Tourism Blogroll Creative Commons 124