article thumbnail

Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. There were realtime web scoreboards for all 302 events, and realtime results and live torch relay tracking on the mobile apps. million tweets for 204 teams on desktop and mobile.

Mobile 182
article thumbnail

7 Ways To Mine The Hidden Gold In Your Customer Data

Convince & Convert

Omni-Channel Experience With Account Linking Best represented by the Interscope Records case study, this full-blown data mining allows for true 1:1 engagement opportunities across multiple websites, mobile apps, email programs, etc. Interscope Records saw a 900% increase in email open rate using this collection of tactics.

Data 157
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

More and more case studies of successes in social channels are popping up. Insight is Critical Before Starting Anything New Simply put, many types of social media (as emerging technology) are rapidly moving past the Trough of Disillusionment and into the Slope of Enlightenment. More about this blog here. Thanks for dropping by.

Research 265
article thumbnail

The Hitchhiker’s Guide to Tracking Website Engagement

Convince & Convert

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages. Site visitors interact and transact differently with your company’s website than with other websites.

article thumbnail

The Hitchhiker’s Guide to to Tracking Website Engagement

Convince & Convert

A Practical Case Study of Tracking Engagement. Subscriptions Initiated: email, print, and mobile signups through wish.org. Visitor Promotion: downloaded banners/badges or creation of personal fundraising pages. Site visitors interact and transact differently with your company’s website than with other websites.

article thumbnail

60+ Creative Marketing Ideas for Small Business

Writtent Blog

If you win, you get a badge on your website and a lot more sales. Create customer case studies. Optimize your website for mobile. With 60% of global mobile consumers – your website simply must be mobile friendly. You’ll get publicity from marketing the event and from the event itself.

article thumbnail

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

I’ve structured this post with a List of Cyberstalking behaviour, further indepth analysis of cyberbullying and cyberstalking and the difference, and then a case study – unfortunately where I am on the receiving end – which is pretty well a classic Year In the Life of A CyberBully. It’s all very confusing. (A