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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Linkedin. Tweet This!

B2B 206
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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

Social Media Advertising Building your personal brand is about interacting with others and establishing your credentials. Logging onto social networks only to propagate self aggrandizing propaganda will turn off potential clients. If you ask me ‘do you do B2B marketing?’ Answers Yahoo!

Brands 236
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Measuring the Impact of Social Media in B2B Marketing

Webbiquity SMM

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Open, public social networks (e.g.,

B2B 175
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Three Ways Users Can Help Keep Twitter Vibrant

Webbiquity SMM

“Dying” may be too strong a word, but the microblogging social network is clearly struggling. Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically. Is Twitter dying?

Twitter 186
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Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Drive Leads through LinkedIn. Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Kirtsy and Other Niche Social Networks. Did you know there’s a social news website catered to women called Kirtsy ?

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too. Think again!

Marketing 265
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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.