Sprout Social

DECEMBER 19, 2019

Next, Instagram also added the option to include previews of IGTV videos within a user’s regular feed, helping people to discover accounts they follow that are also creating long-form video content. Share previews of your IGTV videos to your feed to reach more viewers. Authenticity in Instagram content.

Trends 94

Trends Instagram Meme Authentication 94

Ignite Social Media

JULY 19, 2019

Yes, their main feed is chock-full of stunning imagery, but they also share great content on Instagram Stories and IGTV that gives travelers the inside scoop on their next trip that they crave. A key part of our social strategy is the curation of UGC. One look at their feed, and you’ll be itching to book your next getaway.

Travel 94

Travel UGC Brands Tourism 94

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

Influencer 65

Influencer Travel Marketing Instagram 65

Hootsuite

NOVEMBER 23, 2022

Have you ever dreamed about becoming an influencer and getting paid to create social media content without needing a big audience? Bonus: Unlock our free, customizable pitch deck template to successfully reach out to brands and lock down the influencer partnership of your dreams. It feels authentic. What is a UGC creator?

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UGC Film Authentication Influencer 93

Social Media Strategies Summit

SEPTEMBER 14, 2023

She stresses that marketers shouldn’t worry about trying to curate an aesthetically flawless feed. The imperfect feed is what’s perfect. Traditionally, working with influencers involved creating content about your brand and posting it to their profiles. Bari agrees: “Your iPhone is your best friend.”

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Content iPhone Sports Remix 130

Later

JANUARY 1, 2020

In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. Keep reading to find out: #1: Hidden Likes will Create a Visual Shift in Content (and Increase Feed Posts?). View this post on Instagram.

Trends 87

Trends Instagram Marketing Influencer 87

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. We get it, not everyone is a content superstar, but this brings authenticity to the brand. Understand the TikTok Algorithm.

Strategy 91

Strategy Marketing Banking Influencer 91

Later

DECEMBER 12, 2018

Get a glimpse of what’s to come with these 2019 Instagram predictions from influencers, experts, and the strategists behind some of your favorite Insta-brands. ” Instagram Predictions #4: Authenticity Is More Important Than Ever. In 2018, businesses went all in on planning the look of their Instagram feeds.

Instagram 90

Instagram Authentication Influencer Analytics 90

Sprout Social

JANUARY 12, 2023

These guiding principles can also act as an “authenticity meter,” helping leaders make strategic decisions and employees and customers gauge whether the organization is living up to its stated values. Promote Open, Authentic Communication. Partner with influencers. Sprout’s values include: Care Deeply. Embrace Accountability.

Brands 128

Brands How To Authentication Exercises 128

Hootsuite

JANUARY 31, 2022

Every day, millions of Instagram users explore their feed looking to buy things they love. Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. Helps you tell a story and curate a customized shopping experience.

Instagram 104

Instagram How To Policies Buy 104

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. Curate the visuals so they signal the brand’s identity to your target audience without them ever seeing a logo or brand name.

Engagement 104

Engagement Tips Loyalty Metrics 104

Sprout Social

SEPTEMBER 30, 2021

Doing so allows brands to experiment with new creatives, calls-to-action and Stories-specific offers beyond their regular feed. In turn, they regularly use customer photos as a means of highlighting their latest promotions with a much-needed sense of authenticity. Influencer marketing. User-generated content.

Instagram 111

Instagram Bazaarvoice Retail Feed 111

Later

FEBRUARY 14, 2020

You can have full control over which posts influencers can tag you as a paid partner and gain real-time insights into how posts are performing — making your influencer partnerships more efficient, transparent, and trackable. Especially if they’re a micro-influencer trying to expand their business portfolio. .

Instagram 60

Instagram Tools Brands Content 60

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

Authentication 120

Authentication Tips Marketing UGC 120

Later

JULY 10, 2019

To help keep your business ahead of the game, we’re highlighting 9 of the biggest Instagram trends in 2019 we’re loving so far: Instagram Trends 2019 #1 : Posting More “Authentic” Content on Instagram. This isn’t to say that curated feeds are no longer “in.” View this post on Instagram.

Trends 85

Trends Instagram Feed Feedly 85

Pixlee

JULY 22, 2020

More than half of all brand discovery ( 52% ) is happening in public social feeds. With the right social media tools, you can no only will you tap into new ways to engage your audience, you’ll also find brand safety, influencer marketing, and content creation hacks unlocked by savvy marketers. Social Photo Contests.

Social Media 56

Social Media Tools UGC Curation 56

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

Instagram 85

Instagram Trends UGC Meme 85

Likeable

DECEMBER 17, 2019

Instagram announced its plans to remove public engagement counts from posts in the feed, citing the desire to create a healthier platform environment—one not driven by post performance and comparisons to other users, which research suggests does active harm to our mental health. The age of the micro influencer.

Trends 57

Trends Social Media Influencer Feed 57

Sprout Social

AUGUST 8, 2019

The Instagram Explore page is the network’s source for real-time content curation. That means that you need to know exactly what your customers are looking for when they’re browsing their Instagram feed. Work with influencers. Influencers’ followers often engage frequently with their posts and trust their brand recommendations.

Instagram 93

Instagram How To Geotagging Hashtag 93

Sprout Social

JUNE 7, 2023

This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™. A memorable brand experience boosts brand recall and nurtures current and potential customers.

Brands 112

Brands Sentiment How To Analysis 112

Pixlee

JANUARY 29, 2019

Being able to utilize that form of UGC across multiple channels is a slam dunk for marketers trying to capture an authentic customer voice. Scaling curation of this content can be tough, and even impossible for brands to do manually. Influencer Discovery. Text Ratings and Reviews.

UGC 60

UGC Features Curation Influencer 60

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Many Instagram influencers felt as though their engagement and impressions were dwindling. Your goal is to make people visit your account regardless of if they see your content in their feed.

Instagram 52

Instagram UGC Apparel Hashtag 52

Ignite Social Media

MAY 4, 2020

Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories. This content also takes prime real estate on your profile just above your feed posts. Source: Statista. Source: Facebook.

Social Media 121

Social Media Brands Content Real Estate 121

Later

JANUARY 22, 2020

Analogue texture is about to fill our feeds and if, like most of us, you’re wondering how something digital can become more “analogue”, then it’s time to get creative. . Designs inspired by vintage tech have been gradually infiltrating our Instagram feeds throughout the last decade, and we only expect this trend to grow in 2020. .

Trends 81

Trends Instagram Library Film 81

Later

DECEMBER 11, 2020

Influencer Marketing in 2021 Will Get A Serious Boost. More Authenticity in Instagram Captions and Posts. Tag products with Later’s Linkin.bio to create a shoppable Instagram feed that drives traffic directly to your store. #2: Brands and influencers collaborating on Reels content . Create your first shoppable post!

Trends 52

Trends Instagram Microblogging Meme 52

Later

FEBRUARY 16, 2021

Want to easily find and curate user-generated content for your feed? Stanworth created a unique hashtag , posted a selfie, and then tagged influencers like The Birds Papaya in the post, challenging them to create their own. Create content that is either educational, entertaining, authentic, or showcases your products. #7:

Campaign 91

Campaign Social Media Brands Apparel 91

Later

DECEMBER 11, 2020

Influencer Marketing in 2021 Will Get A Serious Boost. More Authenticity in Instagram Captions and Posts. Tag products with Later’s Linkin.bio to create a shoppable Instagram feed that drives traffic directly to your store. #2: Brands and influencers collaborating on Reels content . Create your first shoppable post!

Trends 52

Trends Instagram Microblogging Meme 52

Later

APRIL 9, 2020

With over 1 billion active users on Instagram, partnering with influencer affiliates could help you reach a huge and highly profitable audience. Affiliate marketing is a system that allows influencers to promote a brand’s products or services and earn a commission from the clicks or sales they generate. In short, it’s a smart move!

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

Oktopost

MAY 16, 2022

It’s giving a platform to the marketer, HR professional, or sales enablement team to curate and create content. Bringing Authenticity Back to Social Media. We use social for human connection, and making it sound more human and authentic is the key to creating posts others want to engage with.

B2B 92

B2B Engineering Social Media Privacy 92

Later

SEPTEMBER 19, 2018

If you’re looking to grow your business and influence on Instagram, here are a few guidelines to follow: Name: Is your name clearly displayed in your bio? Instagram Tip #2: Your Feed is Your Visual Instagram Portfolio. Make sure you’re posting content you love – your authenticity and inspiration will be contagious!

Instagram 46

Instagram Tips Curation Hashtag 46

SocialFish

OCTOBER 1, 2010

All I know about online influence… (Mack Collier). Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. Tags: Uncategorized art of social authenticity blogging datalicious event 2.0

Analysis 165

Analysis Social CRM Construction Foursquare 165

Pixlee

JULY 10, 2017

How Does UGC Influence SEO? A study by Dimensional Research shows that 90% of consumers claim that their buying decisions are influenced by their peers’ online reviews. Nowadays SEO cannot be effective without a well-executed content curation strategy on social media. Social Media and SEO.

SEO 47

SEO UGC Content Curation 47

Pixlee

NOVEMBER 8, 2018

In fact, according to Cisco , more than 40 percent of shoppers say that digital displays, such as video walls, can influence their purchases notably. User-generated content, such as a social feed curated according to Instagram hashtags, resonates powerfully with consumers, particularly at that crucial time prior to purchase.

Retail 69

Retail Curation Hashtag Fashion 69

Later

MARCH 13, 2019

They’re like curated collections of Instagram Stories that your followers — both old and new — can tap into and watch any time they like. And because of their prime location directly under your bio and above your Instagram feed, it’s the perfect place to direct followers to your most valuable and interesting content.

Instagram 75

Instagram How To Curation Fashion 75

Later

SEPTEMBER 12, 2019

It can be as simple as an influencer tagging a product in an Instagram Stories post, or a YouTube beauty tutorial featuring a brand’s new collection. . 51% of millennials say that user-generated content from strangers is more likely to influence their purchase decisions than recommendations from friends, family, and colleagues.

UGC 60

UGC Content Instagram Hashtag 60

Later

AUGUST 10, 2020

Now, businesses can now tag shoppable products in feed posts and Instagram Stories, as well as having an “ Instagram Shop ” discovery tab on their profile to showcase in stock products. Instagram is also rolling out the functionality for influencers to drive sales through checkout on behalf of brands. Stay tuned! Source: Instagram.

Small Business 103

Small Business Features Instagram Badge 103

Later

JULY 3, 2020

Instagram Shopping presents a huge opportunity for brands not only to influence and inspire shoppers but also to sell to them. Instagram Live broadcasts are one of the best ways to connect with your followers in a direct, transparent, and authentic way — especially when real-life get-togethers are impossible. 99: [link].

Trends 110

Trends Instagram Meme Badge 110