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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns. Diva Marketing/Toby : What was success for the campaign and how was it measured?

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns. Diva Marketing/Toby : What was success for the campaign and how was it measured?

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

Talk about an ad that’s chock full of truth and authenticity. I’m trying to understand how such a great campaign could have a foundation that is so unstable. I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. link] Jan_B @jaybaer is on a roll this week!

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20 Bloggers to Watch in 2012

ProBlogger

I like Corbett because he’s one of the people who evolved with the challenges that blogging presented, rather than giving up. Molly Maher is the founder of Stratejoy , a positive corner of the Internet that provides thousands of women the tools, strategies, and camaraderie to lead authentically joyful lives. Molly Maher.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

Their presentation made be stop and think and start evaluating myself as to if I am really doing everything I am supposed to as a good blogger. Know and present your blog mission in the blog. Be authentic. presents 50 Habits of a Highly Effective Blogger posted at Edith Yeung.Com: Dream. Know Your Mission. Be honest.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

To do this you need to write compelling content, be an authentic representation of your niche and interact with your community as much as possible. Forums Message boards are really the first internet form of social media, after IRC. Make everything you do about the reader, and you can’t go far wrong.