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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

To answer that question, we’ve rounded up 10 of the best storytelling campaigns and considered what we could learn from each. But as consumers become increasingly savvy, we’ve seen a rise in more authentic influencers — people who care passionately about their hobbies, interests, and the content they post. McDonald’s understands this.

Campaign 305
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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. onlineoptimism. Get to know your audience.

Examples 141
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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. Moreover, such brands will be in a much better position to align their brand and business strategies so they can mutually reinforce and complement each other for a more coherent marketing campaign.

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Oh the Places AI Can Go: A Marketing Journey with Dr. Seuss

Pam Moore

Authenticity is the heartbeat of your brand with soul, and AI can amplify that uniqueness! 💖 Just like in the world of social media, authenticity rules in AI! With the right tools and the right mindset we can navigate this incredible technology to create marketing campaigns that resonate and engage. 🚗 6.

Marketing 147
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The benefits of influencer marketing (+ what the C-Suite cares about)

Sprout Social

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Think long-term impact According to our Q3 2023 Sprout Pulse Survey of 307 US-based social marketers, 33% prioritize long-term partnerships with influencers over one-off campaigns.

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Instagram Influencers with Up to 100K Followers have the Highest Average Engagement Rate

The Realtime Report

Each month, more than 130 million Instagram users engage with shopping content and learn about brands and products in an authentic way without hard selling. However, working with the right influencer is critical to engage with the target audience and run a successful Instagram marketing campaign.

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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

Here are ten brands demonstrating the potential of non-fungible tokens for building awareness , promoting campaigns, and driving sales. Any time a shiny new toy comes along, marketers often feel they should use it in their campaigns. Consumers want to see that your NFT campaign ties into something bigger. Image source.

Examples 179