How Brands Can Create Social Engagement Via Music Festivals
Ignite Social Media
MAY 24, 2016
1 million tweets per day using #Coachella branded hashtag. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards. $704 million Generated by Coachella and Stagecoach. 99,000 people per day.
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