Mindjumpers
AUGUST 12, 2010
3) Always authenticate Authentication is another important step towards successful e-mail marketing – and in the process of becoming a trusted sender of information. When talking about authentication, it is crucial to show that you are not involved in spamming. – in both the subject line and the content of your email.
Mindjumpers
NOVEMBER 11, 2011
The situation is authentic, stepping away from traditional commercial. But this video portrays the daily act of courage and is authentic in the sense that it emphasizes the real-life and spontaneous reactions to the situation. YouTube sharing figures: 630.000 Facebook shares, 13,500 tweets, 530 blog posts. ·
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Mindjumpers
FEBRUARY 17, 2011
Tweet Blogging is here to stay. According to Technorati , people spend more and more time and resources on maintaining blogs. Analysis shows that women are more susceptible to the branding of products and more likely to write about brands on their blogs. According to BlogPulse there are around 150 million blogs registered.
Mindjumpers
FEBRUARY 14, 2011
Every day, time is spent on monitoring the various platforms – and especially when running a company blog, a daily effort has to be made in order to keep up with the delivery of content. It takes time and the employees involved need to be fully informed and trained in how to (inter)act on social media. Show your corporate identity.
Mindjumpers
SEPTEMBER 14, 2012
In this blog post, I put focus on the value of using local community management to connect with consumers on local markets and how this process has created value for our client Ben & Jerry’s Nordic. For international brands and companies, it can be a challenge to control and maintain product perception worldwide.
Mindjumpers
JULY 7, 2010
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Meet The Founder of The Bees Awards Version 2 of Viral Success » Blowing Bottles With Viral Potential Posted by Sebastian Overgaard Jul 7th, 2010 Tweet Today I heard some strange sounds. And this is actually the reason for this impulsive blog post.
Mindjumpers
SEPTEMBER 30, 2010
The viral spread from consumer to consumer that can be created on Facebook is a more authentic way to spread awareness than the brand always pushing the product themselves. For the brands it has been of great value that they not only can connect with consumers, but consumers can also connect with each other.
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