Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.

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Pixlee

SEPTEMBER 21, 2020

Inclusivity needs to be not only a goal in marketing but a priority. . One of the most effective ways to diversify your content organically is through user-generated content (UGC). UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. Alo Yoga’s UGC Integration.

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Pixlee

MAY 9, 2022

Creative” content includes the efforts of your marketers, influencers, and any other creative who contributes to your organization’s success. First, you can look at what competing brands are doing in terms of their creative talent and marketing. Invest in Community-Driven Marketing. Community isn’t just a buzzword in marketing.

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Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. In 2019, this strategy will still use many of the techniques and approaches that were popular in 2018. Instagram Will Remain a Key Influencer Marketing Channel. Trend#3: UGC Will be King Across all Marketing Channels.

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Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. . #1:

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Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

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Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

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Pixlee

APRIL 11, 2022

As digital marketing and online shopping once skyrocketed in popularity, it’s no jump to expect similar trends from the brands in the metaverse. The use of social media influencers and other types of social proof are now a key part of numerous companies’ digital marketing campaigns. Social Media and Social Proof.

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Later

AUGUST 25, 2021

An effective offline-to-online marketing strategy can help you reach an almost infinite customer base — without having to sacrifice any of your brand values. What is Offline-to-online Marketing? . Wondering how to bring your business’s in-store experience online? brick-and-mortar stores) to digital offerings (i.e

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. Who is a Brand Ambassador? Brand ambassadors: Improve reach. Build trust.

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Indeed, if done right, ambassador marketing is a surefire way to drive sales and brand awareness. Who is a Brand Ambassador? Brand ambassadors: Improve reach. Build trust.

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Pixlee

JUNE 17, 2020

Digital-first marketing has been vital to brand growth for decades. One of the best ways to demonstrate your brand’s value and grow without looking tactless is with user-generated content (UGC). . Use UGC to Quickly Create Optimal Customer Experiences. One of the most prominent examples of customer-centric UGC is HYLETE.

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Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel.

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Pixlee

APRIL 13, 2021

However, there is a catch: if you at any point appear to be jumping on the relief bandwagon for personal gain, your strategy will backfire, and you’ll be mocked and cancelled, not praised. Maui Jim showcases user-generated content (UGC) on the brand site of frontline workers in their new sunglasses.

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Postcron

JANUARY 10, 2020

Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses. An effective email campaign can be used to power a firm’s online review strategy. Bonus: You also get UGC (user-generated content) for your brand.

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Pixlee

JULY 22, 2020

Social media tools help marketers and creators get the most out of social platforms. But, as so many brands and businesses recognize the power of social media, there’s a lot of noise to break through when marketing on these channels. . To support contests you’re running on social media, combine forces with email marketing.

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Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid.

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Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. They close their stores and send their employees home.

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Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

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Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. Other ways to build trust can go a long way in building community and boosting word of mouth marketing, and may even accelerate your path to verification. Alternative Ways to Build Trust with Followers.

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Pixlee

JUNE 14, 2021

Yet even though Facebook has restricted content reach, you can still get exposure with the right strategy. A surefire way to engage your audience is through user-generated content (UGC). UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods.

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Convince & Convert

MAY 30, 2013

This is especially strategic for fashion and beauty brands, as customers can see things like apparel and makeup on real people versus models, allowing them to judge things like fit and learn styling tips. Coach Admires The View From Above is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

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Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . If you’re interested in extending social selling to your site, Pixlee allows you to collect, publish, and tag UGC in shoppable website widgets.

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Pixlee

JUNE 8, 2021

This rising demand for greener business practices has forced companies to rethink their social media strategies. It can also be that you’ve renounced print marketing and have switched to digital marketing. . One of the ways the brand does this is by promoting UGC from its biggest fans featuring their #GearForGood. .

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Pixlee

FEBRUARY 7, 2022

Below we’ll discuss the differences reviews can create and share a review email template strategy designed for higher conversion rates and more responses. To use positive customer reviews for your marketing campaign, you’ll first need to find your brand advocates. A great deal of email marketing hinges on timing.

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Pixlee

FEBRUARY 3, 2021

If you know the importance of a great Instagram strategy , chances are you have already tried building your own presence. Through influencer marketing , the brand partners with athletes, adventurers, and photographers of different backgrounds to inspire outdoorsy fans on social media and engage with its target audience.

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Pixlee

MARCH 15, 2021

One of the most important parts of starting a new year, new job, or even a new quarter is to conduct an email audit as an email marketer. It refers to a full assessment of previous (and ongoing) email marketing efforts using various KPIs and determines what’s being done, what isn’t, and how to execute campaigns better. Image Credits ).

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Sprout Social

AUGUST 12, 2020

From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. It’s no wonder 69% of social marketers say increasing brand awareness is still their number one goal for social. So what’s their secret?

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Pixlee

FEBRUARY 1, 2019

Referral advertising is actually the most trusted strategy among millennials, Boomers, and other age groups. Selling more and empowering your loyal customers to share their voices is a strategy that works, but with some initial strategy and effort, you can build a referral engine that drives repeat business. .

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Pixlee

DECEMBER 18, 2018

The ingredients for making 2019 a year full of lasting engagements are readily available and can be easily incorporated into larger social strategies. They’re essentially word-of-mouth marketing at scale. UGC can be gathered on Instagram in a variety of ways. Why Engagement. Instagram is unique.

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Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life. Distinctive Branding.

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Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life. Distinctive Branding.

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Postcron

JANUARY 10, 2020

Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses. An effective email campaign can be used to power a firm’s online review strategy. Bonus: You also get UGC (user-generated content) for your brand.

Review 52

Review Apparel Survey Reputation 52

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life. Distinctive Branding.

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Apparel Marketing Hashtag UGC 40

The Realtime Report

FEBRUARY 16, 2017

It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Influencer marketing is on the precipice of exploding growth. Done right, influencer marketing and video content is proven to have impact throughout the funnel by driving greater awareness, retail traffic, sales conversion and loyalty.

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Pixlee

OCTOBER 24, 2018

One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. When planning your holiday marketing, appeal to what your customer wants: a real, unique brand that they can trust in, empathize with, and relate to. Take Advantage of User Generated Content (UGC).

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Sprout Social

OCTOBER 23, 2018

Read on to learn strategies for engaging audiences & bringing in organic followers. Instagram organic growth, just like any genuine social media follower strategy, relies on great content. Experimenting with story ads increases your marketing recall, improves purchasing intent and enhances click-through rate all at the same time.

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