Pixlee

MARCH 24, 2021

Ambassador marketing has proven to be beneficial for businesses across a variety of different industries. . This marketing strategy is similar to the widely-popular realm of influencer marketing campaigns. Here’s why you should take advantage of this area of marketing. The world of advertising has changed in recent years.

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Pixlee

JULY 12, 2021

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand. Using an influencer marketing tool like Pixlee’s CRM is a great way to narrow down influencers in your niche by location. Showcase Diverse Summer Looks.

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Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

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Hootsuite

MAY 10, 2021

Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels. Depending on the industry, companies may also run separate accounts for support, marketing, different verticals, divisions, and even recruitment.

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Sprout Social

NOVEMBER 12, 2023

Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. Brand collaborations, especially co-marketing , are a win-win for your brand reputation. Influencer marketing campaigns are common brand collaborations. For example, e.l.f.

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Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel.

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Pixlee

MAY 9, 2022

Creative” content includes the efforts of your marketers, influencers, and any other creative who contributes to your organization’s success. First, you can look at what competing brands are doing in terms of their creative talent and marketing. Invest in Community-Driven Marketing.

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Social Media Strategies Summit

JANUARY 5, 2022

When done right, Instagram marketing can benefit your small business in several ways. Many marketers make the mistake of jumping straight to the content creation process. Here are some examples: To nurture an online community. For instance, SEO could be a core content pillar if you run a digital marketing agency.

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Keyhole.co

MARCH 21, 2023

Social media marketing gives brands the opportunity to build awareness and trust with their ideal audiences. Share tons of value-driven content, consistently Once you understand your ideal audience profoundly, use demand generation tactics to nurture top-of-the-funnel marketing leads. Enter: Lead-Generation Marketing.

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Sprout Social

MARCH 1, 2023

Everyone—from marketers to social media users—loves creators. According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. Another 39% of marketers work with creators on a monthly basis. your potential customers) can come in handy.

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Later

OCTOBER 29, 2020

An inclusive marketing campaign has never been more important in 2020. Inclusive marketing allows you to represent people from various backgrounds — whether it’s related to race, body size, sexuality, ability, and more. . How to Create A More Inclusive Holiday Marketing Campaign. No lumps of coal here! .

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Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences.

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Keyhole.co

DECEMBER 19, 2023

Gymshark’s marketing strategy is one of the key reasons for its rapid success. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. Gymshark does this by maintaining a strong social media presence and an active fitness community online. billion today. Instagram: 6.7

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Pixlee

SEPTEMBER 21, 2020

Inclusivity needs to be not only a goal in marketing but a priority. . UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. A vast number of brands are now incorporating UGC into their marketing strategies, knocking their sales and conversion rates out of the park.

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Pixlee

NOVEMBER 10, 2020

The first email marketing campaign was in 1978. Decades later, email marketing still generates the best ROI of any channel. Our culture has changed a lot since that first email blast, and it’s important to evolve your email marketing tactics to keep up with new consumer expectations. . It’s a daunting task if you go it alone.

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. How to Get the Most Out of Ambassador Marketing .

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Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Brands are defined more by their community than by who they say they are. Technology.

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Likeable

MARCH 18, 2020

The beloved fitness apparel brand is giving some much-needed structure to its followers with a scheduled lineup of Stories content including live yoga and meditation, at-home training, and self care tips. Its trainers will host these 20-minute work-ins live on the Planet Fitness Facebook page daily at 7 p.m. Lululemon: Instagram Live.

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Waxing UnLyrical

MAY 10, 2018

Alternatively, by creatively weaving in messages of empowerment, Uplift is gaining national recognition and appealing to a market untapped and ignored by other studios. snack bar market is estimated to be valued at 6.8 So, it’s safe to say that communications based on flavor and ingredients alone isn’t going to cut the mustard.

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Pixlee

AUGUST 9, 2021

It’s common for even experienced marketing teams to fall into a state of a lull with templates and repetitive elements. Use a UGC and Influencer Marketing Platform . HYLETE, a fitness and apparel company, has a place on their website in the “Community” section for consumers to upload content. . Create Powerful Hashtags.

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Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Industry or community-specific (example: #BookTok). What is a hashtag symbol?

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Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. It is an ongoing effort in building customer loyalty that requires consistent input and community-driven strategies. . Image Source.

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Hootsuite

MAY 25, 2021

Some days are the byproducts of marketing campaigns. Community Manager Appreciation Day #CMAD: Fourth Monday of January. Heartfelt and urgent, the post demonstrates the intimate apparel founder’s priorities, which includes rejecting investors who frown upon fundraising while pregnant. Thrive Market: Teacher Appreciation Week.

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Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. The first step is to define the goals of your social media marketing.

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Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel.

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Pixlee

APRIL 22, 2019

Flashy marketing and celebrity endorsements alone don’t cut it anymore—younger generations look for brands that are both creating great products and doing good for the world. Community-Driven Marketing is a Natural Extension of Mission-Driven Brands. Enter community-driven marketing. Mission Meets Marketing.

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Pixlee

JUNE 23, 2021

The creator economy is simply the overall market of content creation in video, visual, writing, and voice-based content. How the Creator Economy is Affecting Marketers. It also affects marketers. Here are a few trends that marketers should keep an eye on. The Growth of Affiliate Marketing.

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Pixlee

APRIL 13, 2021

Donating some of your stock, products, or revenue is a great place to start, but other creative campaigns supporting the community are also an option. You don’t want to focus solely on product updates; you also want to remind your followers of your community values and how your products are helping those like them.

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Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

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Pixlee

APRIL 11, 2022

As digital marketing and online shopping once skyrocketed in popularity, it’s no jump to expect similar trends from the brands in the metaverse. The use of social media influencers and other types of social proof are now a key part of numerous companies’ digital marketing campaigns. Social Media and Social Proof.

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Keyhole.co

NOVEMBER 14, 2023

Audiences know that businesses use Instagram for marketing. Builds community Instagram collab posts are a great networking tool as well. Instagram collab post examples Instagram collab posts open up a whole new avenue to get creative with your social media marketing and cover different marketing goals.

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Pixlee

OCTOBER 14, 2021

TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. Why Invest in TikTok Marketing. Jolyn clothing’s team nails hashtag challenges by participating in trends like the viral “Blinding Lights” dance while featuring their apparel. billion in 2021.

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Unmetric

OCTOBER 13, 2019

But the itch remains, more so than ever, to get their hands on the latest brand apparel. This photo/video network has proven to be a great platform for brands to market their products. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. Influencer marketing.

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Pixlee

APRIL 3, 2020

Digital community has become a necessity for brands hoping to engage with their customers. Sennheiser showcases a great mix of professional creative, branded content, and community connection. Nature Lab donates proceeds to local food banks including the LA Food Bank and was able to highlight this message in a community-centric email.

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Pixlee

JUNE 17, 2020

Digital-first marketing has been vital to brand growth for decades. Brands must be able to communicate with their customers in a tactful and agile way. Agile business practices have become a hallmark of modern marketing organizations. Next-Level Digital Communities. With almost 4.57 Specifically, agility in content.

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Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. The biggest retail dates of the year are just around the corner.

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