Jon Loomer
JUNE 10, 2024
Now there are exceptions, but let me explain… A common strategy is to use video ads to create a funnel. You create one ad set optimized for ThruPlay to promote a video. You create a custom audience of the people who watched that video. And then you create a separate campaign to target the people who watched the original video. The Problem The problem is that the quality of these views is almost always terrible.
The Social Media Hat
JUNE 8, 2024
Episode 6 of the AI in Marketing: Unpacked podcast, with Andy Crestodina The post Filling the Void: How AI Identifies and Closes Content Gaps with Andy Crestodina appeared first on The Social Media Hat.
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The Realtime Report
JUNE 6, 2024
Key Trends Shaping the Future of Home Construction Key Takeaways: Sustainability is becoming an essential aspect of construction practices. Technologies such as smart homes and 3D printing are driving innovation in the building process. Consumer demands have shifted towards minimalist design and energy efficiency. Prefabricated and modular homes are becoming popular due to their cost and time-saving benefits.
Webbiquity SMM
JUNE 4, 2024
B2B marketers have been on a wild ride over the past five years, as the economy went into and then came out of COVID-era shutdowns. How have the primary drivers of B2B website traffic changed, particularly search and social media? How do those trends vary between different segments like enterprise software, B2B professional services, and B2B healthcare?
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Oktopost
JUNE 4, 2024
Employee advocacy is the key to getting your employees to share smart, quality content across their social networks and amplify your brand message in their unique voice. However, with so many employees busy managing their day-to-day work, it can take time to figure out how to get employees to share brand content consistently. That’s why we’re excited to introduce our Social Advocacy App on Slack to help marketers prioritize social selling, employee advocacy, and employee engagement through inter
Social Media Today
JUNE 9, 2024
A new way to incentivize IG Stories engagement may be on the horizon via virtual pets that change in appearance based on how many likes a post gets.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Audiense
JUNE 5, 2024
We are thrilled to share some exciting updates that will enhance your experience and amplify your capabilities within Audiense products. We value your feedback and continuously strive to improve our platforms to better serve your needs.
Jon Loomer
JUNE 7, 2024
Last week, Dan Levy reported seeing a new ad experience in his Instagram feed. While scrolling, he was forced to stop. Then a timer started with the words Ad Break and he was forced to watch the video ad before scrolling again. While unskippable video ads aren’t new for Meta, I don’t think we’ve seen anything like this in feeds before. This Is A Test Meta confirmed with TechCrunch that this is indeed a test: We’re always testing formats that can drive value for advertisers.
WebInKnow
JUNE 6, 2024
The Marketing AI Institute’s fabulous AI for B2B Marketers Summit today delivered tons of strategies and tactics on how AI can revolutionize business-to-business marketing and drive company growth. At the virtual event, I moderated a barnburner of a panel The Reality of AI Adoption in B2B Marketing. I'm sharing some highlights here.
Social Media Today
JUNE 5, 2024
Instagram sparked confusion recently when it noted that single word comments can trigger anti-spam meaures.
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A beginner's guide to social media automation tools and getting automation right.
Sociallyin Insider Blog
JUNE 5, 2024
SUMMARY The Power Of Digital Marketing For Businesses The Shift From Traditional To Digital Marketing The Advantages Of Digital Marketing Over Traditional Methods The Projected Growth Of The Digital Advertising And Marketing Market Leveling the Playing Field for Small Businesses How Digital Marketing Enables Small Businesses to Compete with Larger Brands Success Stories of Small Businesses Leveraging Digital Marketing Connecting With The Online Customer Base Understanding The Behavior And Prefer
Sprout Social
JUNE 6, 2024
If you can believe it, Sprout recently celebrated its 14th anniversary. Thinking back on what social media looked like in 2010—Pinterest and Instagram had just launched, Vine and Google+ weren’t even around yet—it’s safe to say our industry has endured more than one evolution over the last few years. Through that time, our north star has always been to help our customers not just manage but maximize the power of social.
Amy Porterfield
JUNE 4, 2024
Listen on… Turning your FOMO (Fear Of Missing Out) into JOMO (Joy Of Missing Out) so you never feel burnt out again. Ever feel like you’re just stretched […] The post #685: The #1 Thing You Can Do As An Entrepreneur To Avoid Burnout appeared first on Amy Porterfield | Online Marketing Expert.
Hootsuite
JUNE 6, 2024
If you’ve ever wondered about the difference between social listening vs. social monitoring, we’re here to fill you in. They may sound similar, but in terms of execution and strategic purpose, they’re quite different. While social listening is more high-level and proactive, social monitoring tends to be more reactive and on a smaller scale.
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
JUNE 9, 2024
The Threads team is seemingly experimenting with a new format for topic tags.
Oktopost
JUNE 11, 2024
Social media managers do it all – literally. Sheldon Bruck went Behind the Post to reveal how he stays productive while juggling multiple responsibilities as a Social Media and Community Manager. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Watch the live recording: Episode Summary Social Media Managers wear many hats.
WebInKnow
JUNE 10, 2024
When Jesse Cole was a baseball-loving kid growing up near Boston, he dreamed of playing at Fenway Park. On Saturday, his Savannah Bananas , the team he’s owned since 2016, played their debut at Fenway, delighting the largest crowd at the storied ballpark this year. This is a story of the powerful results of putting fans first.
Amy Porterfield
JUNE 6, 2024
Listen on… Mastering your media strategy so you can connect directly with your ideal audience, gain credibility, and scale your business. Imagine if you had the chance to […] The post #686: From Anonymous to A-List: How Susie Moore Built Her Business From The Ground Up By Leveraging Media appeared first on Amy Porterfield | Online Marketing Expert.
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Keyhole.co
JUNE 6, 2024
Could it be time to integrate QR codes into your next marketing campaign? As brands enter a digital era, QR codes have revolutionised the consumer journey from first impression to checkout. QR codes speed up the marketing funnel by providing scanners with a direct path to landing pages, brand campaigns, informational videos, and social posts. They also take your targets exactly where they need to be.
Social Media Today
JUNE 5, 2024
Instagram sparked confusion recently when it noted that single word comments can trigger anti-spam measures.
Oktopost
JUNE 10, 2024
The power of employee advocacy in supercharging your social media strategy should not be underestimated. It’s a game-changing approach for businesses aiming to expand their reach, enhance engagement, and elevate credibility. Research shows that content shared by employees receives 8x more engagement than content shared by brand channels. As well as this, leads generated through employee advocacy are 7x more likely to convert compared to other leads.
Sociallyin Insider Blog
JUNE 5, 2024
SUMMARY TikTok Live Stream Age Requirement And Follower Count Minimum Age For Live Streaming On TikTok Follower Threshold To Unlock Live Streaming Feature TikTok Community Guidelines For Live Streaming Adherence To General TikTok Community Guidelines Copyright Considerations, Especially Music Reviewing Live Stream Rules Before Going Live Consequences Of Violating Live Stream Guidelines Tips For Creating Successful TikTok Live Streams Optimal Live Stream Duration Setting Up A Professional Live St
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Amy Porterfield
JUNE 11, 2024
Listen on… How to avoid having “desperate energy”, making frantic decisions, and being in complete panic mode in your business. If I had to guess, I would say […] The post #687: Calm Amidst Chaos: How To Keep Calm When Things Go Wrong appeared first on Amy Porterfield | Online Marketing Expert.
Keyhole.co
JUNE 11, 2024
Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. On the other hand, social listening is like tuning in to your audience’s favorite radio station. It’s about understanding the “why,” gaining a deep understanding of your audience, and refining your campaign strategy.
Social Media Today
JUNE 9, 2024
This could be an interesting way to expand your audience reach.
Oktopost
JUNE 4, 2024
You’ll find one element in every B2B marketing success story: a high-quality lead is a lead that has true potential to convert. Generating high-quality leads is what all your marketing efforts come down to, and a lead generation landing page is a pivotal moment in the journey down your sales funnel. How do you evaluate how good your landing page is?
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Social Media with Romona
JUNE 4, 2024
Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. When I first started handing out my business cards, I found that people would look at them, smile, and say, “So, what do you do?”… Read more The post 5 STEPS TO CREATING BUSINESS CARDS THAT WILL MAKE PEOPLE CALL YOU (& REMEMBER YOU) appeared first on Online Digital Marketing Courses | Social Media Courses | Washington DC, S
Sociallyin Insider Blog
JUNE 6, 2024
SUMMARY Understanding Instagram Influencers What Is An Instagram Influencer?
Tweaklibrary
JUNE 6, 2024
WhatsApp is one of the most commonly used Instant Messenger today. It also introduces new features to make the app more fun. One such feature is the WhatsApp 30-second status. However, the time limit of 30 seconds to post the status video is considered too less by many users. WhatsApp has started to make the changes by increasing the 30 secs status to 60 secs in the Beta version which is for testing purposes only.
Social Media Today
JUNE 9, 2024
Yes, Meta is using your public posts to train its AI systems.
BeingOptimist
JUNE 7, 2024
With some of the top carriers offering robust support, while allowing for seamless switching and better user experiences thanks to privacy standards built into eSIM tech. eSIM technology is a revolutionary solution to make over mobile connectivity environment with very strong security & privacy layers. Share eSIM technology is changing the nature of cellular connectivity by delivering major operational security and ethical advantages.
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