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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. Ideally, if you cover ground on at least two of these traits, your video might have a good chance of success.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. It lets you visualize where people are, as well as know what they’re doing via notes. So there you go. Want to really be the best micro-blogging service? thank you for sharing! It’s sad, but true.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. Cutright June 3, 2010 at 1:34 pm I love the parallel you’ve outlined between parenthood and social media. I’ve been doing both for 12 years and I agree with you analysis.

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Below, the pie graph: Quite honestly, I don’t feel that I’ve lost out by not taking MySpace more seriously. I just don’t think there’s a lot to do with it. December 20, 2007 at 12:28 pm toodoo » ????? ?????

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