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How to use Facebook audience insights for more effective targeting

Sprout Social

By digging into Facebook audience insights and analytics tools , you are empowered to effectively reach your ideal audience and filter through the billions of active users on the app. Keep reading for an overview of how to use Facebook’s audience insights tool and actionable steps you can take to maximize your paid and organic strategy.

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The 47 Best Twitter Tools to Use in Your 2022 Marketing Strategy

Hootsuite

embracing third-party tools isn’t just recommended… it’s essential. Luckily, there’s a whole spectrum of Twitter tools out there (many of them free!) Whatever you’re trying to get out of your Twitter experience, there’s a tool to help make your dreams come true. Twitter tools for analytics. Twitter Analytics Dashboard.

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The 9 best reputation management services for your brand in 2024

Sprout Social

Here’s a quick overview of some of our most notable listening tools. Smart Inbox: Our unified inbox aggregates all of your brand conversations into one place, so you never miss a message. Notable features include the Reputation Score (like a health rating for your online reputation), a customizable dashboard and a mobile app.

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Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

Unless you have the right tools to help you out, you’ll lose a lot of time on social media that you could’ve invested in other important work. Following are some of the best content curation tools out there that will help you save time and effort finding great content. Scoop.it – Follow experts in your field.

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How to Set Up Google Analytics: A Step-by-Step Guide

Hootsuite

Google Analytics is a robust and powerful tool that provides indispensable information about your website and visitors. With more than 56% of all websites using Google Analytics, it’s also one of the most popular tools out there for digital marketers — and for good reason. Whether your traffic comes from mobile or desktop.

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How to use YouTube Analytics to optimize your video performance

Sprout Social

The Overview Report. Easy to understand at a glance, the Overview Report tells whether or not your numbers are up. This report aggregates data from all view sources to create a comprehensive breakdown of viewer retention. These sources include the YouTube homepage, the platform’s embedded player and the mobile YouTube app.

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Top Brandwatch Alternatives For Social Media Agencies

Keyhole.co

A social media analytics tool helps compare the social media performance to the overall goals, making you aware of what strategies are working and what needs to be changed. One such social media analytics and management tool is Brandwatch. Brandwatch: A brief overview. 7 Brandwatch alternatives you must try.