Small Business Mavericks

APRIL 28, 2011

Hurley and Chen are co-founders of YouTube, which they sold to Google awhile back. They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. But unless you’ve heard the news, you might not guess who the buyers were. How about YouTube? a long, long time ago.

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Did you think it was Google? Amazon’s reputation is not based on its brand or its products, which makes me wonder if Google would have ranked higher had product been a criteria. That tells me something.

Small Business 93

Small Business Reputation Case Study Press Release 93

Small Business Mavericks

APRIL 29, 2011

Community Involvement Affiliations Join Our Team Media Kit 1 on 1 Strategic Planning Website Health Check-up Website Design, Development & Promotion Social Media Services Social Media Step-by-Step Webinar Customized Social Media Road Map Social Media Implementation Online Marketing Services SEO / Web Promotion Online Reputation Management PPC / Google (..)

Content 156

Content Hubpages Case Study Press Release 156

Small Business Mavericks

APRIL 21, 2011

Press releases – Write and publish a press release online every time your company does something remarkable. It might be time consuming, but that’s why you hire a professional marketing company to help you promote your business online so that you can leverage your time and the best marketing strategies of the day.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Small Business Mavericks

APRIL 23, 2011

It’s about positioning your company above the competition. While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. They don’t have to get them from one place over another. That’s phenomenal!

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

MARCH 7, 2011

It seems the top three reasons people un-Like companies on Facebook are: The company posts too frequently Their wall was too crowded with marketing posts The content became repetitive and boring over time The same question asked of Twitter followers showed the same top three responses, but they were in reverse order.

Case Study 98

Case Study Press Release Comparison Small Business 98

Small Business Mavericks

FEBRUARY 27, 2011

Right now, there are just a few companies using it successfully. Is ‘Like’ The New Share? » What’s A QR Code And Is It Contagious? If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up.

Small Business 117

Small Business Case Study Press Release Mobile 117

Small Business Mavericks

APRIL 3, 2011

But recently, the company has taken controversy to a new level. GoDaddy has been the center of controversy before. Their Super Bowl commercials with scantily clad women have upset some people despite the Web hosts increasing business as a result of the advertising. Was that a good move? Believe it or not, Parsons is defending it.

Small Business 105

Small Business Reputation Marketing Case Study 105

Small Business Mavericks

FEBRUARY 14, 2011

Penney’s search firm, SearchDex , after Google discovered the paid links. Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. Penney getting caught buying links. You might have guessed. They were canned. Either J.C.

Small Business 79

Small Business Case Study Retail Press Release 79

Small Business Mavericks

FEBRUARY 13, 2011

There have been several reported news stories in recent months related to employees of one company pretending to be a customer of a competitor, and making disparaging remarks about that competitor. » Is Your Customer Service Up To Scratch? Customer service is one of the most important issues when it comes to reputation management.

Reputation 87

Reputation Case Study Press Release Small Business 87

Small Business Mavericks

APRIL 4, 2011

A surprise – maybe even shocking – news item like a celebrity kicking the bucket can do it, but if you want your viral news to represent your company well, then it needs to be real news. The hard work is coming up with an idea that will spread like wildfire. It also needs to be relevant to your audience.

Social Media 98

Social Media Case Study Press Release Small Business 98

Small Business Mavericks

MARCH 18, 2011

If someone had a negative experience with your company, try to find out why and look at it as an opportunity. When you see a negative review of your company online, the best thing to do is try to resolve it. Here are 5 ways you can turn a negative review into a positive: Thank the person for their review.

Review 79

Review Small Business Case Study Press Release 79

Small Business Mavericks

MARCH 12, 2011

Perhaps another company will take it and make something out of it. That surely must be good news. Personally, I hope Delicious sticks around. I think it has been a major contributor to the social landscape for more than a few good years. Still no word as to who the new owner of Delicious might be. Does it really matter?

Delicious 79

Delicious Yahoo Small Business Social Bookmarking 79

Small Business Mavericks

APRIL 16, 2011

Reputation Management – Instead of using social media as a reactive strategy to combat negative information about your company, use it as a proactive approach to tell what is good about your company. Customer Support – There are some companies doing this very well. I highly recommend you read this article.

Small Business 177

Small Business ROI Social Media Case Study 177

Small Business Mavericks

JULY 19, 2011

If you look at the top 20 keywords that Google makes money on with its AdWords service, you’ll find that 4 out of the top 5 are all about money. Here are the top 5 keywords on which Google is earning its gold: Insurance. That’s why you’ll see education and training in Google’s top 20 income earners.

Insurance 164

Insurance Adwords Education Training 164