Ari Herzog
AUGUST 30, 2012
I see merchants show off what social networks they are on and what mobile technologies you can use inside the store. Small businesses have increased their social media and digital presence online and are now taking it to the brick and motar level in some very traditional ways. Digital Media 4 – Tangible Products 1.
Ari Herzog
AUGUST 3, 2012
We’ve launched a monthly book club which features social media industry titles and host monthly webinars accessible to all SMC members worldwide. I have been involved in some form with the Social Media Club Boston Chapter since its founding in 2006, and remain so to this day, currently serving as a member of the board.
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Ari Herzog
FEBRUARY 24, 2011
The advertiser who transformed this into the Nike slogan said it encompassed everything Nike stood for. should be your slogan when implementing social media into your organization. Social media marketing is all about learn by doing. Do you know where Nike’s Just Do It! slogan came from? But you overcome it.
Ari Herzog
SEPTEMBER 9, 2015
He’s a social media consultant, travels the country talking about how to sell your brand online, and, until earlier this week, we’d never met. Because social media acts as a water cooler, it’s not always important for two people to meet in person to know each other.
Ari Herzog
SEPTEMBER 21, 2010
If you have ever attempted to distribute a standard press release to users of social media web sites, you are likely very familiar with the problems that it suffered. This is because, no matter how hard you try, the typical social media generation will find your release spammy, boring and perhaps illegitimate.
Ari Herzog
MAY 12, 2020
It’s a constant struggle for me to find signals in a sea of social media noise. The coronavirus crisis throws a giant obstacle into my social following strategies because of two reasons: First, I don’t want to tune out people who I care about but I also don’t want my newsfeed filled with politics and sensationalism.
Ari Herzog
MARCH 13, 2012
So, uhh, why are TV advertisers showing me #KotexForReal commercials? The advertising market showed me the ad because they wanted to raise awareness about feminine products. Those tweets led me to research all of the above which led to a great case study on how a tampon company is using social media. Are you a Kotex fan?
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