Social Media Strategies Summit

FEBRUARY 1, 2024

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

Analysis 186

Analysis Social Media How To Hashtag 186

Sherrilynne Starkie

MAY 2, 2018

Changes to social networks come fast and furious. When it comes to social media, the changes keep coming fast and furious. This week we see innovations for brands, advertisers and agencies. Users get new and interesting ways to connect and interact on several social media platforms too. followers .

Social Networking 230

Social Networking Adwords API YouTube 230

Ignite Social Media

JUNE 23, 2023

Are people willing to pay to use social media? For years, social media has been free, but with paid verification on Twitter and Meta, the rules seem to be changing. of users say they are willing to pay extra to make their social media surfing secure. New data shows opinions vary widely by age.

Social Media 148

Social Media Privacy Social Networking Data 148

Webbiquity SMM

FEBRUARY 27, 2018

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. And what does that mean for marketers? MediaPost ).

Social Networking 223

Social Networking Tumblr Tips B2B 223

Ignite Social Media

APRIL 24, 2019

Whether you are still finalizing your social media strategy or hitting the ground running with execution this year, we’ve compiled the following few social media ad spending trends to help guide and inform your social advertising spending in 2019. Facebook Comprises 84% of Social Network Ad Spend.

Advertising 118

Advertising Trends Social Media Social Networking 118

Jon Loomer

APRIL 20, 2022

So, how accurate are the interests that Facebook advertisers can use to target you? These are the interests that advertisers can use to target you. Admittedly, some of the interests advertisers can use to target me are pretty darn accurate. Some examples: Social Media Examiner. MLB Network. My Interests.

Advertising 198

Advertising Facebook Privacy UGC 198

Sherrilynne Starkie

MAY 30, 2018

Top Five: Social Networks Take Action on Politics. This week's top five social media must-know news features Facebook & Twitter's new rules for political content, Google's action on scammers, new features from Snapchat & LinkedIn. Sherrilynne Starkie. followers . Listly by Sherrilynne Starkie. May 30, 2018.

Social Networking 220

Social Networking Policies LinkedIn Issues 220

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. How do you define Impressions in social media?

Social Media 124

Social Media CPA CPC CPM 124

Sherrilynne Starkie

DECEMBER 18, 2017

Is Facebook advertising worth it? Facebook ads are radically different from mainstream media and other digital platform ads. They allow advertisers to target only those people who are most likely to be interested and to find value in the offer. It’s a powerful approach that has revolutionized advertising.

Advertising 305

Advertising Facebook CPC CPM 305

Sherrilynne Starkie

MARCH 26, 2018

Top Five: social networks push new shopping features. This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. New dynamic ad categories lets advertisers reach people earlier in their shopping journeys. Sherrilynne Starkie. followers . Follow List.

Social Networking 186

Social Networking Features Retail Journal 186

Sherrilynne Starkie

JANUARY 2, 2018

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. Many organizations are on social media, yet they don’t see tangible business advantages. It can seem like social media is a waste of both time and resources in a world of competing priorities.

Consultant 309

Consultant Social Media Curata Storify 309

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. There’s a wide range of social media management tools designed to help you succeed with your social media marketing efforts.

Social Media 205

Social Media Tips Metrics B2B 205

Ignite Social Media

AUGUST 19, 2020

Advertisers on social may find themselves with fewer insights and ways to target as third-party cookies get phased out. Currently, most social networks use web browser information to power a pixel or tag (Facebook Pixel, Twitter Tag, Pinterest Tag, LinkedIn Insight Tag ), which is a snippet of code that is placed on a brand’s site.

Social Networking 127

Social Networking Privacy API Apple 127

SocMed Sean

JANUARY 21, 2019

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269

ROI Social Media CSR Knowledge Base 269

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

Trends 182

Trends Social Media Instagram Platform 182

Ignite Social Media

DECEMBER 12, 2019

As a social media only agency, our favorite time of year is when we get look forward to the next year and make informed predictions about where the space may be headed. Purely Organic Social Media Strategies Will Continue to Decline. compared to 2019. Early Movers will Test and Learn on Tik Tok.

Social Media 151

Social Media Social Networking Cost Trends 151

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. Being the first social media agency in the US , we have seen it all.

Class 148

Class Social Media Strategy Marketing 148

Ignite Social Media

APRIL 9, 2020

.” With that, brand marketers are trying to figure out how to adapt their social strategies to new social media behaviors. Social Media During Covid-19 Survey Results. How Consumers Feel About Social Media Ads in Light of the Pandemic. Where Consumers Are Spending Their Time on Social Media.

Survey 200

Survey Social Media Groups Groups 200

SocMed Sean

JULY 23, 2018

Maria writes for a variety of blogs and today she shares her thoughts on how a variety of emerging technologies could potentially impact our use of social media, including Facebook, Twitter, and YouTube. Let us look at the few technologies which will shape social media usage in 2018 and beyond. Augmented Reality.

Social Media 242

Social Media Avatar Virtual World Metadata 242

SocMed Sean

MAY 30, 2018

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! Social Media Recruitment is a valid—and recommended— strategy to gain new, cutting-edge employees and expand your workforce. Separate Departments.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

Platform 272

Platform Social Media Influencer Trends 272

Oktopost

MARCH 10, 2022

Yet, organic social media is one channel that still delivers consistent results. Many marketers shy away from social media because they don’t understand how to measure social media return on investment (ROI). Measuring the ROI on social media is easy once you know what you’re looking for.

ROI 174

ROI B2B Social Media Brands 174

Direct Marketing Observations

JANUARY 17, 2019

In 2007 when I joined Twitter, those were not front of mind questions for those of us using the social network for the first time. The way social networks are utilized now both from a marketing standpoint and a UX standpoint, has undergone an almost 360 degree change since those early years. What were they thinking?

Social Media 189

Social Media Marketing Social Networking Compete 189

Webbiquity SMM

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). We’re now long past the days of having to “sell” business executives on the value of social media for marketing.

Social Media 178

Social Media Marketing Hubspot Trends 178

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. That’s no small number.

Advertising 112

Advertising Social Media List Statistics 112

The Realtime Report

JULY 31, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Mobile advertising was responsible for a significant chunk of advertising revenue (81%), and international revenue more than doubled. Facebook: 1.32

Social Networking 186

Social Networking Tumblr Foursquare Statistics 186

The Realtime Report

APRIL 9, 2014

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile. Are advertising dollars following this shift?

Social Networking 178

Social Networking Mobile comScore Tumblr 178

Ignite Social Media

NOVEMBER 20, 2019

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. Going Private.

Social Networking 110

Social Networking Features UGC Instagram 110

Ignite Social Media

JULY 31, 2019

Social media marketing is one of the fastest changing forms of marketing online and this past month was no exception! There has been a whole host of new features and updates that have rolled out so without further ado let’s dive into some of this month’s social media trends. Facebook Makes Ad Targeting More Transparent.

Trends 126

Trends Social Media Price Retail 126

Keyhole.co

OCTOBER 13, 2023

49% of HR professionals say their company plans to increase the use of social media for hiring and interacting with candidates. To find the best professionals, social recruiting strategies are of great importance now. Social media recruiting requires a lot of work. What is social media recruiting?

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Ignite Social Media

FEBRUARY 18, 2019

In the lush landscape of social networking sites, advertisers are left asking themselves which platform will reach their target audience while generating desired business results. Despite recent issues, Facebook advertising usage remains steady among digital buyers. adults, according to Pew Research Center.

Advertising 121

Advertising Facebook CPM Committee 121

The Realtime Report

JULY 25, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Can Facebook’s mobile growth continue at this rate, in terms of both user numbers and advertising revenue? Facebook: 1.32 billion monthly active users.

Social Networking 180

Social Networking Activities Tumblr Statistics 180

The Realtime Report

MARCH 14, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . 52% of SMBs Use Facebook for Advertising or Promotions . Facebook: 1.23 billion monthly active users. via Facebook. over 1 billion monthly unique users.

Social Networking 179

Social Networking Tumblr Foursquare Statistics 179

The Realtime Report

JULY 27, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. Global Social Media Ad Revenues Grow 60% Year-Over-Year. Global social media revenues will increase from $11.8

Social Networking 161

Social Networking Social Media Tumblr Foursquare 161

Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43

Social Networking 98

Social Networking Advertising comScore CPM 98

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Webbiquity SMM

FEBRUARY 23, 2016

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. Image credit: Social Media Examiner. ” LinkedIn is tops for B2B marketing, but…not for advertising? Pew Research ).

Social Networking 100

Social Networking B2B LinkedIn Instagram 100