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What Kind Of Marketer Are You?

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Are you a marketing professional or an advertising professional? The majority of marketing professionals that I meet aren't really marketing professionals at all. The majority of them are advertising professionals. In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign.

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The World Of Thumbonomics

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Heather Lutze has been a part of many digital revolutions (she used to work at Yahoo ) and is now the head of the Findability Formula. If you're still struggling with how to get found in the search engines, her first book, The Findability Formula - The Easy, Non-Technical Approach to Search Engine Marketing , is a great place to start.

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Facebook Is About To Explode (In A Good Way)

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This functionality of pushing Facebook features beyond Facebook is similar to what they already offer in allowing external blogs and websites to use the Facebook commenting engine. Yes, Facebook as an engine of currency and commerce is not that dramatic of a thought (more on that here: F-Commerce - Rise Of The Facebook Consumer ).

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What Type Of Content Should My Company Produce?

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Marketing and Publishing. The company must accept the fact that they are no longer just Marketers. The best content is not created by Marketers. Figure out what your overall business objectives are, and build your marketing and content strategy around it. In search engines, online social networks and offline.

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity SMM

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Improving Your Search Engine Rank Using LinkedIn by CompuKol Connection.

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6 Innovative Digital Marketing Tools for 2024

Convince & Convert

2023 was by far the most turbulent year for digital marketing, with generative AI having us all questioning the future of online findability and what we need to do to adapt. Generative AI will make buying journeys even more unpredictable but it also provides marketing opportunities we have never seen before. Perplexity.AI

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What You Tell A Search Box

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There is no doubt that as the Internet evolves, so too must the search engines. As the Web becomes more social, so too much the search engines. We tell things to a search engine that we wouldn't even tell our families and closest friends. recommendation engine. search engine. search engine advertising.

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