Break the “just post this” habit: How the right social media mix enhances multichannel campaigns
Sprout Social
AUGUST 30, 2021
Breaking news, viral memes, hot takes, social justice movements and other trends constantly swirl around social, making social marketers cultural connoisseurs. Here are a few ways the streaming giant’s 2020 campaign built brand awareness, inspired customer loyalty, generated leads and compelled businesses to advertise on Spotify.
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