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Get PR Measurement Off The Island

Waxing UnLyrical

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. Sure, it’s a lot easier to teach advertising value equivalencies and say that’s how to measure public relations efforts. Thanks so much for stopping by WUL! Read All About It!

Class 134
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44 Blogging Questions and Answers

Kikolani

Be sure to list your new blog URL as well as your new RSS feed URL in that post so people can subscribe easily to your new site or visit it directly. Question: How to convince a company that you work with how important blogging can be to their company’s success? as to if advertisers will want a space.

Questions 167
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The Decision

Waxing UnLyrical

Frankly, it seems absolutely ridiculous to me that companies are paying $3 million for the chance to get one ad – ONE – aired. And if consumers cannot remember the companies or the products, the commercials do not lead to sales. The other half of me is rolling her eyes. “Get over yourself,&# says Other Half.

Class 124
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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. My opinion on this is nuanced. Simple, right?

Class 184
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Election 2010: GetUp Tony Abbott Mashup

Laurel Papworth

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. Please spell out I.R.O.N.Y before going all politically correct on me.

Mashup 100
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Lessons to learn from Blekko and T-Shirt marketing

The Way of the Web

A nice free T-shirt – and they’re one of those rare companies that actually sends things outside of the U.S I’m not a heavyweight tech blogger, and tend to be somewhere above average on most of the ranking services I’m registered on – e.g. AdAge, Technorati, Wikio, PostRank etc, etc.

CPM 33
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How To Get Your Blog Project Approved

Waxing UnLyrical

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Initially she declined, thinking I wanted to sell her advertising (side note: you just KNOW how good Id be at that. ;P) Thanks so much for stopping by WUL! Regardless, thanks for visiting! Perfect example of that. Read All About It!

Project 170