3 Golden Business Rules for Social Media Engagement
Techipedia: Tamar Weinberg
AUGUST 25, 2010
Many companies partake in this “shiny toy syndrome and do it all without a plan or strategy in place. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website. A lot of big companies I try to engage with don’t want to talk back.
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