agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story.

ROI 108

ROI CPC eBook URL 108

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

Social Media 132

Social Media UGC Adwords Influencer 132

agora pulse

MAY 24, 2017

With more than a million advertisers currently competing for users’ attention on Instagram, it’s no surprise that some businesses are struggling to get Instagram Ads conversions. Competition aside, Instagram Ads is an incredible platform that yields relatively high numbers of engagement and conversion, including website conversions.

Conversation 129

Conversation Instagram How To Adwords 129

Buffer Social

SEPTEMBER 28, 2016

Hosts: Kevan Lee (Director of Marketing, Buffer), Hailley Griffis (Press Crafter, Buffer) and Brian Peters (Social Media Manager, Buffer). Recent episodes you might like: NASA on Social Media: Inside the Strategies That Drive Social Media’s Most Info-packed, Beautiful Profiles – John Yembrick.

Skills 40

Skills Social Media Hosting Marketing 40

Convince & Convert

MAY 17, 2012

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels. Choosing a Social Media Management Tool.

Social Media Management 163

Social Media Management Small Business Social Media Tools 163

Kikolani

MARCH 12, 2010

Adwords and PPC – the biggest money wasting mistake new users make. Google Adsense brand new advertising. Social Media. 11 free tools for social media management. Do’s and don’ts of social media marketing. Business / Finance. Top 5 free online business plan helpers.

Mashup 102

Mashup Resources ExpressionEngine Adsense 102

Oktopost

APRIL 22, 2019

With its specialized focus on social media marketing, Oktopost fills a vital niche for many digital businesses. It demonstrates the value that social media brings to lead generation not just brand awareness. Because Kochava is powerful and complex, the initial setup can be daunting , and bugs do occasionally pop up.

Software 101

Software Marketing Analytics B2B 101

Razor Social

NOVEMBER 29, 0002

Your audience typically grows gradually unless you use tools or paid advertisement to grow. For example, if you are media site you get paid for advertisements and more traffic means more money! Management tool analytics. Monitors social metrics across all channels supported. Monitors AdWords traffic generated.

Analytics 89

Analytics Social Media How To Analysis 89

Buffer Social

NOVEMBER 30, 2016

Managing and measuring a successful social media program. About this course: “The Business of Social” is for businesses owners, marketers, and social media managers looking for ways to tie social media directly into real business growth objectives. Social Media Quickstarter.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. I’m in Silicon Valley, this is Jeremiah, and I look at social and owned, so earned and owned corporate.

Social Media 115

Social Media Groups Groups Team 115

Convince & Convert

MARCH 8, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Company 120

Company Instagram B2B Survey 120

Hootsuite

JULY 17, 2019

Equip your social media budget with these tools and platforms. Use Google AdWords to research and bid on relevant keywords. This can also be used to inform your social content strategy. Platforms like Trello or Wrike can help to streamline production and project management behind-the-scenes. Paid advertising.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

Hootsuite

FEBRUARY 5, 2020

The Google Adwords Keyword Planner is a great place to identify the keywords most relevant to your brand. Even if you don’t advertise with Google Adwords, this tool is free to use. From a single dashboard you can manage all your profiles, track competitors and relevant conversations, improve performance, and much more.

Analysis 145

Analysis Template Templates Social Media 145

Sprout Social

FEBRUARY 28, 2023

Table of contents: LinkedIn demographics statistics LinkedIn usage statistics LinkedIn advertising and marketing statistics LinkedIn Engagement Statistics LinkedIn demographics statistics 1. LinkedIn advertising and marketing statistics 11. When they advertise on LinkedIn, brands can see a 2–3x lift in their brand attributes.

Statistics 136

Statistics LinkedIn Marketing B2B 136

Convince & Convert

APRIL 19, 2012

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). Facebook advertising, Twitter advertising, LinkedIn advertising, etc. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

CPM 118

CPM Advertising CPC Compete 118

Convince & Convert

FEBRUARY 23, 2012

It kind of gives them a slingshot effect in terms of competing, eventually, with Google AdWords. But that obviously won’t be able to work forever, the same way AdWords has 2, 5, 10, 50 different ads running at a time. There is a distinct bias amongst social and digital marketers to that effect. Eric : Potentially.

Social Media 118

Social Media Adwords B2B Brands 118

Webbiquity SMM

JANUARY 19, 2012

Unlike pure SEO management tools (e.g., Web CEO , SEO Powersuite ), social media monitoring tools (e.g., HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., URL links).

Software 142

Software Review SM2 Alterian 142

Razor Social

DECEMBER 21, 2016

Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns. Google Keyword Planner is a free keyword research tool accessible through a Google AdWords account only. You do need a Google AdWords account but that doesn’t force you to advertise. Social Media. BuzzStream.

Tools 40

Tools BuzzStream Marketing Template 40

Kikolani

NOVEMBER 29, 2010

Annette, a friend and former collegue of mine, is an Internet Marketing Specialist who enjoys social media and SEO. Her blog, Social Big Top , covers blogging, social media, management, SEO, and more. Her blog on Making a Living Online advertising, making money online, site promotion, social media, and more.

Blogger 168

Blogger SEO Consultant WordPress 168

agora pulse

SEPTEMBER 2, 2020

In this article, I’m sharing hacks and advice on how to start your social media marketing agency. Use Social Media Management Tools. How to Manage Your Workday. How to Delight Clients at Your Social Media Marketing Agency. Find New Clients for Your Social Media Marketing Agency.

Social Media 148

Social Media Marketing How To Tweetdeck 148

ProBlogger

MAY 24, 2015

Let’s say we are searching for a particular infographic about, say, Digital Advertising. All you have to do is type Digital Advertising into the search box, hit Enter, and Visual.ly will bring up a list of visualizations tagged with the keyword Digital Advertising. In this example, “AdWords” is the content area of interest.

Tools 20

Tools Content HootSuite Ping.fm 20

agora pulse

MAY 6, 2020

What should you do when your social media agency’s sector has been hit hard? We’ve got ideas and tips on how social media managers can best handle this tough time. What Social Media Managers Want to Know. Offer to refund any unused advertising spend to clients. Or 30 to 60.

Social Media 106

Social Media Tips Discount Price 106

Sprout Social

JULY 13, 2016

You can even integrate Feedly within the Sprout Social dashboard ! Use a Social Media Management Tool. Social media management tools like Sprout Social make it a lot easier to: Publish content across multiple platforms.

Social Media 40

Social Media Tips Marketing Hashtag 40

Hootsuite

MARCH 31, 2020

A boosted post is a form of social media advertising in which a brand pays to show a social post to people who do not already follow the brand’s social accounts. Clickbait’s goal is usually to generate pageviews and advertising revenue. Learn more : 11 Important Skills for Social Media Managers.

List 145

List Social Media HootSuite URL 145

Hootsuite

FEBRUARY 20, 2020

If you’re looking to dig deeper, we’d recommend starting with these solid gold resources: Hootsuite’s Social Media Trends 2020. GlobalWebIndex’s Social 2020. General social media statistics. Social media advertising statistics. Social media advertising statistics.

Statistics 145

Statistics Social Media Marketing YouTube 145

Viper Chill

JUNE 8, 2010

Get Featured in Google News I discovered this tactic when working for one of the largest newspapers in the UK as their social media manager. Should the stats from Hot Trends correspond with those from the Adwords Keyword Tool? Could hardly sleep for the ideas floating around my head! Time now to take action.

Google 84

Google Adsense Directory Eventful 84

Writtent Blog

AUGUST 3, 2016

Using those insights, we’ll plan native advertising and content marketing opportunities, and re-calibrate keyword targets based on existing conversion data first and competitor insights second. Charli Day is a British writer and social media manager specializing in dynamic branding, campaign strategy and content engagement.

SEO 0

SEO Google Sites Engineering 0