Jon Loomer
DECEMBER 23, 2020
You’ve undoubtedly heard that Apple is making big changes to data tracking permissions in iOS 14 that could significantly impact Facebook advertisers, publishers, and app developers. You’ve surely heard of this news in stark terms, that advertising will be less effective and businesses will suffer. What’s true?
Oktopost
SEPTEMBER 4, 2020
When you think about Facebook, what comes to mind are probably things like fake news and your cousin’s awkward family photos. So how can Facebook compete with LinkedIn—a professional network geared toward facilitating business relationships—when it comes to B2B marketing? Facebook vs LinkedIn by the numbers. Advertising.
The Realtime Report
FEBRUARY 3, 2017
How To Optimize Your Facebook Ads Like A Pro. Facebook’s advertising network allows you to reach millions of potential customers very easily. The ad network is designed to be user friendly, allowing those with even no experience in using paid ads to reach the right type of audience. Use Third Party Analytics.
Likeable
MAY 21, 2019
In May 2018, Facebook announced that it would be launching a Clear History tool, which would give users the ability to delete data that the platform gathers from third-party websites. In the coming months, Facebook will begin rolling out the Clear History feature to users, which will have a potentially significant impact on advertisers.
ProBlogger
NOVEMBER 9, 2014
Google Analytics has been my tool of choice to analyze my data daily. It’s a good idea to connect your Google Webmaster Tools with your Analytics so that you can get the entire reading under one platform. Just like Facebook, the content shared several times is a good indication of where you should be focusing your attention.
Twist Image
JULY 18, 2012
Beyond the politics and business of Google , the untethering of their advertising model and creation of a veritable advertising network was impressive. Google didn't invent the advertising network and many other media companies have jumped on that train and turned it into a significant business in the online spaces.
Oktopost
SEPTEMBER 22, 2021
The Google Display Network (GDN) is the largest advertising network on the internet. Facebook Ads. 74% of professionals have a Facebook page , making it a pretty good bet that your B2B business would be well-served to incorporate Facebook into your paid social media strategy. Twitter Ads.
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