Adam Sherk

MARCH 2, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% by Adam Sherk on March 2, 2010 For my presentation on Twitter Marketing Tactics at SMX West this week I wanted to get a sense of just how much traffic Twitter is driving to major news sites.

Survey 193

Survey Twitter Digg Hitwise 193

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

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Study News Press Release Report 147

Adam Sherk

SEPTEMBER 17, 2009

To judge user engagement and activity, I also calculated the average number of “likes” and comments that the last 10 updates/links to each page received. Fox News is strongly ahead in terms of fan engagement and activity – their like and comment numbers are significantly greater than any of the other sites. NPR 489,413 513.5

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. That’s certainly important but it’s just one tactic; there are a lot more opportunities to explore.

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Vocus SEO Social Media Press Release 166

Adam Sherk

AUGUST 11, 2010

Since the new Digg is so, well, new, we’re still figuring out the best way to stay active. As for user activity, in going through all of the NBC Local profiles most of the automatically submitted articles have not attracted a high volume of diggs. Related posts: News Sites on the New Digg: Who is Active, Who is Gaining Followers?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

DECEMBER 22, 2009

Last week Twitter gave us their Top Twitter Trends of 2009 for categories like news events, people, movies, etc. And throughout December we’ve gotten top 2009 searches lists from Google , Yahoo , Bing and Ask. And throughout December we’ve gotten top 2009 searches lists from Google , Yahoo , Bing and Ask. Happy New Year.

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Trends How To Digg Press Release 167

Adam Sherk

JANUARY 6, 2010

To investigate further I did a quick check for Twitter activity. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! I didn’t find any shared newsweek.tumblr.com URLs through Bit.ly

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Tumblr Engagement Press Release Syndication 131

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Tools Tips Marketing Social Media 277

Adam Sherk

OCTOBER 6, 2010

Since I’ve been comparing major news sites in variety of areas ( Facebook and Twitter impact; YouTube and new Digg activity; site speed and domain authority , among others) I thought I’d look at overall social media engagement too. So I ran 30+ news sites through the tool. What Horrible Things Did Time Magazine Do in 1964?

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

OCTOBER 27, 2009

Since many stories do not appear to allow comments this results in quite a few “popular” stories with zero comments, which sends a mixed message to users: NewsPulse is still in beta so there’s likely to be some changes based on user activity and input. What Horrible Things Did Time Magazine Do in 1964?

Content 112

Content Press Release Digg Survey 112

Adam Sherk

JANUARY 21, 2010

The flip side to that is that not everything gleaned from monitoring social media activity is accurate or reliable. A similar difference exists for microblogging sites like Twitter. Newspaper journalists were the most likely to report using no social media tools (21%). What Horrible Things Did Time Magazine Do in 1964?

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

MAY 4, 2010

In my post on the most popular NBA teams on Twitter and Facebook (and the more recent one on MLB teams ) I looked strictly at the following each team has built up. With the second round of the playoffs recently under way I thought now was a good time to pull the numbers since all 16 teams were still recently active.

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Team Engagement Facebook Press Release 165

Adam Sherk

FEBRUARY 17, 2010

Related posts: Google Social Search: Are You in Your Target Audiences’ Social Circles? Does Google Want Brands in Your Social Circle? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Sites 118

Sites News Google Facebook 118

Adam Sherk

SEPTEMBER 23, 2009

After reviewing several days’ worth of activity, I have to say that nearly anything Fox News posts to its page ends up getting a decent amount of likes and comments from fans. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

News 104

News Engagement Facebook Press Release 104

Adam Sherk

AUGUST 16, 2010

According to Ruder Finn the page currently has a daily active user base of over 10,000 fans. This likely explains why the sweepstakes is still active on the JVC Facebook page. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

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RFI Guidelines Facebook Press Release 156

Adam Sherk

MAY 17, 2010

The Social Page Evaluator (SPE) provides an estimated “Annual Page Value” for any single Facebook Page based on the last 30 days of activity. According to its disclaimer the SPE factors in fan count, user activity, brand activity and “a proprietary engagement multiplier” and then calculates an “Earned Media Value” using a default CPM of $5.

Sites 167

Sites News CPM Facebook 167

Adam Sherk

JANUARY 26, 2010

Advantage: SAINTS __ 2nd Quarter: Digg Ok, which team has seen the most activity on Digg? Advantage: COLTS __ 4th Quarter: Twitter It gets worse on Twitter – from what I can see neither team has an official profile. Too bad the teams aren’t choosing to directly engage their fans via Twitter. How about the players?

Team 150

Team Social Media Digg Press Release 150

Adam Sherk

APRIL 26, 2010

Google Buzz and News Sites: Good Potential But Facebook Still the Better Play 20+ Major News Sites Ranked by Domain Authority 25 Major News Sites Ranked by Page Speed Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

News 149

News Module Widget Facebook 149

Adam Sherk

MARCH 16, 2010

Google, Bing and Yahoo are all experimenting with various forms of real-time results now and making deals with Twitter, Facebook and other social sites. It should be noted that there many forms of real-time search, including Twitter Search itself and sites like OneRiot , Collecta and Topsy , among others.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

AUGUST 25, 2009

Reach out – You’ve been meaning to get more involved in brand and content awareness building activities such as social media marketing; now’s the time. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

JULY 23, 2009

Related posts: News Sites on the New Digg: Who is Active, Who is Gaining Followers? Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now! But it does appear that some major news sites are more likely to be buried than others.

Digg 119

Digg Sites News Yahoo 119

Adam Sherk

MAY 18, 2009

Glad to see this was addressed, and hopefully they didn’t lose too many visitors during the critical early period when people were actively seeking out the interview. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

MAY 18, 2009

Glad to see this was addressed, and hopefully they didn’t lose too many visitors during the critical early period when people were actively seeking out the interview. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

JULY 13, 2010

I suppose, too, that the same dynamic that afflicts print media (advertisers demanding coverage) would exists in a sponsored access situation, although buying reprint rights seems a similar activity… I guess it will come down to objectives — is it always about the largest audience or the best audience?

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Press Release SEO News Survey 141

Adam Sherk

AUGUST 31, 2010

In my ongoing look at mainstream media outlets and social media I have done multiple posts on news sites and Twitter, Facebook and Digg but I’ve yet to look at YouTube. The Most Buried News Sites on Digg News Sites on the New Digg: Who is Active, Who is Gaining Followers? What Horrible Things Did Time Magazine Do in 1964?

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

FEBRUARY 4, 2010

One journalist has a large following and active presence on several social media sites. Journalists who are active in social media bring more value to their news organizations and strengthen their own job security. by Adam Sherk on February 4, 2010 A major newspaper is about to undergo another dreaded round of layoffs.

Social Media 146

Social Media Press Release SEO News 146

Buzz Marketing for Technology

JUNE 27, 2008

Become a Knowledge Management Ninja with Google Reader. I have been using various RSS readers for nearly five years now - Ive tried them all. However, none matches the power of Google Reader. Some of these may work with RSS readers from Newsgator, Bloglines and others but they are written with Google in mind.).

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Techipedia: Tamar Weinberg

MAY 28, 2010

Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. If you’re active in any particular medium, you become influential. Effective use means more business. Engagement. It’s not enough to broadcast. “Look at this!

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Twitter Following a user and then unfollowing them before they have a chance to follow back. Consistently using your Twitter stream for nothing but self-promotion and ego. This is much more bothersome when the request comes via IM or email and not on Twitter itself. Twitter is also about real relationships.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Convince & Convert

SEPTEMBER 21, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. If you’re serious about Twitter, this is a great app.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Buzz Marketing for Technology

JUNE 27, 2008

There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. As of today I have 82 active feeds and more get added every week, Five feeds?? Five feeds??? I mean how useful is that.

RSS 270

RSS Feed Feedly FeedBurner 270