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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Followerwonk from SEOmoz is a great tool for researching Twitter users. The Twitter bio search allows you to easily find and evaluate users in specific areas. Twitter is often the easiest social gateway to finding bloggers since people with a blog tend to be on Twitter too. BuzzStream. Followerwonk. Google+ Tools.

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How to Increase Your Twitter Impressions Organically

Sprout Social

When it comes to Twitter marketing , one of the key metrics brands measure is engagement. In order to figure out how many people are seeing your Tweets, you need to track Twitter impressions. What Are Twitter Impressions? Twitter impressions are the number of times a user is served a Tweet in their timeline or search results.

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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

Never wait until the climate is just right to actively experiment. Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? BuzzStream. Translate your highest-profit actions into a system you repeat on a biweekly, monthly, or quarterly basis. Business Strategy.

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15 Blogging Secrets Even Gurus Would Be Surprised to Know

Writtent Blog

Buzzstream Founder Paul Mays recommended at Content Marketing World 13 that bloggers spend time “harvesting” – that is, asking for backlinks when their work is mentioned on other websites. You know the people who come back often to comment, and engage in active discussions with other community members? Ask for What You Want.

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Social Media Outreach for Beginners

Sprout Social

Social media outreach is the process of using social networks like Facebook, Twitter and LinkedIn to raise awareness for your brand, content, or to build new relationships. You might be quicker to respond to the official Nike Twitter account than someone claiming to work for Nike. What is Social Media Outreach? 4S23bzPh3e.

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The New Writer’s Guide to Evaluating Websites for Guest Posting Opportunities

ProBlogger

Instead, focus on blogs with small and medium levels of influence (Twitter followers, blog subscribers, likes, +’s and so on). For instance, it should have an active Facebook page with a decent number of Likes, and the owner should have a respectable number of Followers on Twitter and/or G+, and/or have an active LinkedIn profile.

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An Introduction to Social Media for Business

Sprout Social

89% of 18-29 year-olds are active on social media. An easy way to do this is through Twitter Advanced Search. Twitter doesn’t allow you to save your searches, but you can do it in Sprout. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first.