Waxing UnLyrical

FEBRUARY 26, 2011

Yea, sometimes the tools are funky, you have to get used to the platforms, etc. Whether we like it or not, people form an impression of us by virtue of our online activity. Here’s some of what folks had to say: Kalyn Risker said [sic]: “when they use a ‘real’ pic and are they are authentic in their post.

Authentication 230

Authentication Social Networking Flickr Meeting 230

Social Media Strategies Summit

APRIL 11, 2024

Recommit to Follower Interaction Social media can be an incredible platform for any business. And if you look at why people go on these platforms , you’ll discover that maintaining connection motivates most users. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content.

Social Media 234

Social Media Tips Marketing UGC 234

Ignite Social Media

JULY 6, 2023

This foundation will guide your social media efforts and ensure consistency across platforms. Identify your target audience’s demographics, interests, and preferred social media platforms. Embrace Authenticity: Authenticity is the cornerstone of personal branding.

Social Media 168

Social Media Tips Authentication Resources 168

Convince & Convert

MAY 28, 2024

Building an authentic and engaging social media community is the same. However, fellow marketers know that YouTube was the first of the platforms who paved the way for building community-first strategies around its creators. They will, in turn, advocate for you in the comments section of different social platforms.

Communities 133

Communities Social Media How To Metrics 133

Sprout Social

JUNE 22, 2021

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. billion global active users. billion global active users. Key Stats: Over 2.8 90 million US users. Key Stats: Over 2.1

Platform 111

Platform Social Media Tumblr Reddit 111

Sprout Social

FEBRUARY 22, 2022

Users make purchases from social media platforms like Facebook, Instagram and Pinterest, either in the apps themselves or after clicking through to a product web page. Social platforms mimic the in-person experience of browsing in physical malls and stores with techniques like group buying, messaging and interactive content.

Platform 101

Platform Tips Buy Instagram 101

Blog2Social

APRIL 21, 2024

With over two million monthly active users, Instagram has become one of the most favored social media apps of Gen Z. The platform opens a vast opportunity for businesses to reach relevant audiences and grow brand awareness. Instagram’s features help you grow your business in many ways.

Instagram 69

Instagram Strategy Marketing Authentication 69

SocMed Sean

FEBRUARY 15, 2022

Is TikTok a Good Marketing Platform? Is TikTok still a good platform? While TikTok is still an emerging social media platform, having been launched in only 2016, it is growing at a blistering pace, even in comparison to other social media networks. Consumers today are much savvier and appreciate authenticity.

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

JANUARY 24, 2024

They harness the creator’s following, trustworthiness and authenticity to increase credibility between a brand and their target audience. Use authenticity as a main driver Consumers are looking for authentic content, and activating the right partners builds trust and connection with audiences.

Influencer 95

Influencer Brands Collaboration Authentication 95

Social Media Strategies Summit

JULY 14, 2022

She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. Prospective students are incredibly savvy; they keep me on my toes with content, platforms, and tools. You must be active on the platforms to understand them.

Education 204

Education Case Study Overview Upcoming 204

Bill Hartzer

JANUARY 25, 2024

Atly , the trailblazing social mapping platform, has just rolled out its latest feature, ‘Follow Your Friends.’ Atly users can now seamlessly follow their friends within the app, unlocking a treasure trove of recommendations that go beyond the generic reviews found on other platforms.

Features 97

Features Authentication Review Issues 97

Buffer Social

JANUARY 22, 2024

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. The line between professional networking and creative expression blurs daily as more new creators emerge on the platform. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Buffer Social

JANUARY 23, 2024

Threads by Instagram now has an estimated 160 million monthly active users and counting. To put that into perspective, that’s a little over a third of X’s (formerly Twitter) monthly active users of 550 million — and X has a good 16 years on Threads.  Buffer users are big fans of the platform, too.

Team 103

Team How To Instagram Authentication 103

Ignite Social Media

MAY 21, 2024

We partnered with experiential agency Activate to curate custom gift boxes containing 12 distinct branded items, each corresponding to our themed days. This innovative approach ensured that our fans helped spread the joy in their own feeds, while allowing our team to create more engaging and genuine content that celebrated the joy of giving.

Campaign 160

Campaign Engagement Brands Case Study 160

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! girlsnightinclub.

Platform 78

Platform Social Media Small Business Instagram 78

Oktopost

OCTOBER 26, 2023

Considering your audience’s reliance on social networks for making purchasing decisions, neglecting to equip them with valuable insights and advice on these platforms will undoubtedly provide your competitors with a significant advantage. Authenticity is Key Fostering authentic and engaging communication is pivotal.

Reputation 125

Reputation B2B Guidelines Policies 125

Sprout Social

OCTOBER 10, 2023

Our survey shows expanding brand reach to new audiences (68%), boosting engagement rates (50%) and enhancing brand authenticity and trust (47%) are considered to be the three most valuable benefits of influencer marketing. What do different types of influencer marketing campaigns look like?

Examples 120

Examples Influencer Campaign Marketing 120

Ignite Social Media

SEPTEMBER 18, 2023

Everyone knows that TikTok is booming — the app has over three billion downloads worldwide, 150 million monthly active users in the US alone, and the average person uses the app for an hour and a half per day. TikTok is a very creative platform, so you can use many options and video styles when you don’t have someone to feature.

Brands 112

Brands Content UGC How To 112

The Realtime Report

JULY 29, 2021

Get Active on Social Media. Becoming a more active presence on social media is a great way to expand your brand awareness and connect with your lost customers more authentically. It can be difficult for brands that don’t have an active social media marketing strategy to jump straight into the practice.

How To 172

How To Discount Policies Authentication 172

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group.

Marketing 217

Marketing Authentication Trends Feed 217

Social Media Strategies Summit

FEBRUARY 18, 2021

One of the biggest social media trends for 2021 is the rise of social commerce or selling via social media platforms. This trend is driven by a number of factors like the launch of business-friendly features by social media platforms and the ease of shopping. Authenticity Will Continue to Be Vital. But that’s not it.

Trends 193

Trends Social Media Authentication Instagram 193

Webbiquity SMM

JUNE 21, 2022

With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. They must get their branding right while addressing their target market on the different platforms where they hang out, and with the exact type of messaging they expect to hear.

Influencer 295

Influencer Brands Policies Privacy 295

Oktopost

DECEMBER 19, 2022

Scammers, impersonators, and hackers are becoming an ever-growing threat to businesses on social media platforms and can wreak havoc. Use Two-Factor Authentication. If you’re not using a social media management platform, use a password safe to ensure that passwords stay secure. Limit Access to Accounts. Keep Everything Updated.

Social Media 125

Social Media How To Policies Authentication 125

The Realtime Report

JANUARY 16, 2023

With so many active users, fraudsters have a vast pool of potential victims to target. More than one billion people use Instagram each month, making it the world’s fourth most popular social media platform. Use Strong Passwords And Enable Two-Factor Authentication. The Most Common Facebook Scams of 2023.

Social Media 172

Social Media Banking How To Privacy 172

Oktopost

APRIL 27, 2024

Gamification of activities enables healthy competition between employees and gets everyone motivated to become even more accomplished. Keeping active and posting on social media is a must when you want to develop and maintain your personal branding. Ready to start building an engaging employee advocacy platform for your employees?

Training 116

Training Badge Team Groups 116

Sprout Social

FEBRUARY 5, 2024

As more concerns of performative activism arise, consumers are watching to see if those same brands are staying true to their word or if they’ve already moved on and are investing less in their DEI efforts. She says doing this can help maintain authenticity. “It What is the purpose of Black History Month? You care about Black creators.

Social Media 104

Social Media Authentication Communities Campaign 104

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. Request your Audiense Insights demo and start activating consumer insights today.

Case Study 79

Case Study Activities Study Campaign 79

Convince & Convert

MAY 16, 2024

Set aside dedicated blocks of time each week solely for marketing activities, treating them with the same importance as other essential business tasks. By proactively carving out time for marketing activities, small businesses can effectively elevate their brand presence and reach amidst competing priorities.

Small Business 137

Small Business Research Marketing Compete 137

Sprout Social

MAY 9, 2024

Consumers are more discerning One of the top influencer marketing trends surrounds a popular buzzword marketers hear all the time: authenticity. But authenticity isn’t enough to grab the attention of audiences, especially younger consumers. Beauty influencer trends Beauty is the second most popular topic category across all consumers.

Industry 93

Industry Influencer Trends Marketing 93

Ignite Social Media

FEBRUARY 9, 2022

With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social media mix. Make TikToks.” Followers: 49.8k.

Brands 121

Brands UGC Authentication Comparison 121

Buffer Social

JULY 3, 2023

Eschewing the traditional social media playbook of curated and polished content, Fashivly has adopted an agile, in-the-moment approach to creating content, prioritizing authenticity and spontaneity. Authenticity and spontaneity. As Ashlyn reveals, "On platforms like TikTok, users have an uncanny ability to detect inauthenticity.

Brands 86

Brands Fashion How To Authentication 86

Bill Hartzer

DECEMBER 18, 2023

Their dedication to resolving the persistent issues that have plagued the platform is evident in their resolute statement: “We’re here to change this, and we’ve built a fit-for-purpose protocol and gathered together some of the biggest names in crypto to help us achieve this mission.”

Twitter 97

Twitter Project Fashion Education 97

Ignite Social Media

FEBRUARY 1, 2022

It’s important to jump in if you haven’t already, but there’s a huge caveat—don’t copy/paste it into every other platform you have. One mistake I continue to see is brands taking videos made specifically for TikTok and posting it on Instagram, Facebook and every other platform they have. Continuing to Promote Half-Baked Activism.

Social Media 198

Social Media UGC Trends Organization 198

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Just beware crossing the line into clickbait territory, and stay authentic to your brand voice.

Social Media 119

Social Media Template Templates Skills 119

Sprout Social

AUGUST 25, 2020

If you’re active on Twitter, you’ve probably noticed a blue checkmark associated with various accounts. Being verified on Twitter is somewhat of a status symbol as it indicates that a profile is authentic. Let’s reiterate this again: accounts to be verified are determined to be of public interest and authentic. Health experts.

Twitter 138

Twitter Badge Authentication Applications 138

Keyhole.co

JUNE 11, 2024

Businesses need to utilize platforms that enable that. Of all the platforms available today, Instagram Live is one of the most popular. The significance of real-time engagement with your audience Instagram Live offers a unique opportunity for businesses to connect with their audience immediately and authentically.

Instagram 52

Instagram Strategy Notification Hosting 52

Pixlee

FEBRUARY 22, 2017

My name is Devon Smith; I’m a 14-year-old freshman in high school and am an active Instagram-er and snapchat-er. As such, I have noticed a few things about brands on the platform. One of the things that I've noticed is that there are some brands on Instagram that appear authentic and engaging, and some that don’t.

Authentication 40

Authentication Brands Instagram Activities 40