Facebook Explore Feed: The Launch, the Test, and What Might Be
Jon Loomer
OCTOBER 26, 2017
If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. A recent isolated test has marketers concerned, if not downright panicked. It’s content that is catered to the user, and I’ve found it to be mostly memes and other high engagement content from heavily followed sources.
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