The best brand marketing we’ve seen on social media in the last 5 years
Sprout Social
MAY 10, 2022
Although the campaign launched in 2015, the brand changed the 2020 campaign approach slightly. The app also included several new features, including in-app quizzes, new Wrapped badges and customization options for sharing on social media. The 2015 iteration reached over 5 million website visits and over 1 million social shares.
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