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3 Pinterest Content Curation Ideas to Help your Brand

Devumi

Pinterest content curation may just be the easiest way that you increase exposure for your brand, reach relevant new followers, and create streams of information that people come back to again and again. Pinterest content curation helps you do this in an organized fashion, and with a little help from other web users.

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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

Curating online content for regional marketing Currently, the biggest sports associated with Adidas might be baseball, basketball, football, and Olympic sports. Way back in 2014, Adidas UK promoted their long-running Stan Smith line of shoes along with a clever campaign inviting users to share selfies with the #stansmith hashtag.

Sports 59
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Influence your PR campaign with Influencer Marketing

Waxing UnLyrical

A 2014 Influencer Marketing status report states that the challenges in influencer marketing include: Identifying relevant influencers for a brand and campaign (61%). Influencers curate content that caters to the interests of their followers. So, how do you “bell” an influencer for your brand? Heineken 100 marketing campaign.

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5 Innovative Brands to Emulate

Pixlee

During their “Fourth of Julyber Monday” in 2014 (a summertime version of Cyber Monday) sales reached nearly $1 million on the one day alone. By embracing user generated content , relevant curated content, and low production value video, the brand is able to connect with people through humor and clever conceptualization.

Brands 41
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I Read More Than 20 Instagram Studies so You Don’t Have to. Here’s What I Found.

Buffer Social

If you are not sure what to post in your Instagram Stories, Klear provided a breakdown of the ways brands in different industries have been using Instagram Stories: For example, posting merchandise promotions was the most-common use of Instagram Stories in the fashion industry. Using both hashtags and location tag drives the most engagement.

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Why Bloggers Should Self-Publish

ProBlogger

Publication date: 2014. It’s okay if you are curating what you feel your best posts are. And for a small price, people can get that curation and read it in a different format. This was covered in a much more detailed fashion than the blog ever could, even though the material was inspired by several of my posts.

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How to Create a Black Friday eCommerce Strategy

Hootsuite

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. That frees up your customer support team to respond to the remaining 20% in a timely fashion. For example, fashion retailer Aritzia runs an annual “Black Fiveday” sale. Make sure your site is mobile-friendly. Source: Heyday.

Strategy 104