Mindjumpers
JUNE 25, 2012
Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! unique visitors in March 2012, whereas the brand’s Facebook page attracted 14 times as many with 320,000 visitors within the same period.
Sprout Social
MAY 10, 2019
According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. A study using eye-tracking technology found that YouTube ads hold visual attention 62% of the time, compared to 45% of TV ads.
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Waxing UnLyrical
DECEMBER 11, 2013
India now has nearly 74 million Internet users , according to a recent ComScore report. 94 crore (~ $15.1M) in FY 2012 to Rs.300 The current changes in the media industry should mean a faster move into the digital domain in the Indian marketplace. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938 reading and traveling.
Buzz Marketing for Technology
OCTOBER 25, 2013
According to the Terra Third Hispanic Digital Consumer Study by comScore , Hispanics have actually outpaced non-Hispanics in the adoption of smartphones, increasing from 43 percent in 2010 to 57 percent in 2012. And the most successful case studies are precisely those that embrace this approach.”.
Social Media Marketing
MARCH 29, 2013
The YouTube marketing specialists at Pixability recently conducted a major study of 200,000 branded videos on YouTube, and ultimately discovered that more than 50% had lunder 1,000 views. Studies of the most-effective brands reveal that they produce more content.
Social Media Marketing
FEBRUARY 25, 2012
While it's true that women make up the majority of users (some 70-80% as of the end of January 2012 ), as I wrote above, it's about universal human nature and how we connect with each other. He Said / She Said "But wait," I hear you saying, "isn't Pinterest for women?" Shame on you.
The Realtime Report
AUGUST 28, 2012
The buzz about Google Plus was grim as 2012 began: “ a virtual ghost town compared to Facebook ” was how the platform was described in February, as the rapid user growth following its June 2011 launch leveled off — and data revealed that those who signed up were doing little after that. By November 2011, comScore reported that 15.2
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