Should My Business Be on TikTok? Your Burning Questions Answered
Hootsuite
JULY 4, 2022
of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. State Farm provides all the evidence you need that insurance brands belong on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok.
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