Sherrilynne Starkie

OCTOBER 25, 2012

AIR MILES collectors were encouraged to engage with the AIR MILES-hosted social community website by sharing thoughts about the brand or participating in promotions; they were rewarded either with a small number of bonus miles or entry to a lottery for large prizes. In total, over 99,000 unique posts were analyzed.

Study 377

Study Social Media Wikipedia ROI 377

SocialFish

APRIL 5, 2011

Here’s a review of what we’ve been up to in the first quarter of 2011. 2011 Nonprofit Technology Conference –We volunteered at 11NTC to help run their on-site media lounge. We worked with Avectra to publish a white paper on Social CRM for Associations. Our first quarter of 2011 in a nutshell.

Review 150

Review Social CRM Module Consultant 150

Waxing UnLyrical

MARCH 1, 2012

There’s an interesting white paper out today, issued jointly by the Case Foundation and Razoo Foundation, and authored by Geoff Livingston (disclosure: he’s a friend), titled How Giving Contests can Strengthen Nonprofits and Communities. Donor acquisition and building community.

Eventful 154

Eventful Training Survey Communities 154

Pam Moore

JANUARY 25, 2016

The Social Zoom Factor podcast has enabled us to differentiate, diversify, build community, provide value to our audience, establish thought leadership, earn trust, generate leads, increase revenue by creating new and diverse revenue streams, make new friends and the list goes on. Steps to Develop a Social Business Plan (white paper).

Social Networking 106

Social Networking ROI Analysis Brands 106

Proactive Report

DECEMBER 30, 2010

Listening to the conversation is a given; digging into that data and extracting actionable insights that can drive content strategy and engagement is a skill PR folk have to master in 2011. Building relationships is done through communication. That means developing good content.

Data 75

Data Social Media Case Study Skills 75

Kikolani

FEBRUARY 3, 2012

Develop Irresistible Content with this 4-Point Formula – If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Part of that is doing away with habits that will not be help you succeed.

Mashup 113

Mashup Resources RSS SEO 113

Convince & Convert

JULY 13, 2012

You go to a site and it’s like, “don’t forget to Like us to download the white paper.” In 2011, Carnival, according to some brand reputation research from Harris Interactive , in 2011 Carnival was ranked the number two cruise line. In 2011, Susan G. Eric : Yeah, yeah. Jay : Exactly.

Banking 113

Banking Mobile Team Social Media 113