Waxing UnLyrical

NOVEMBER 22, 2010

When I was at Blogworld this year, listening to Todd Defren and Dave Fleet talk about how social media for PR has to be about building engagement year-round with people, around your brand or organization. Sign out Leave your comment here. Sign out Leave your comment here. Thanks, Maddie and Lindy, for stopping by! pts Settings.

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

OCTOBER 1, 2010

Priya says, “This episode of #measurepr will share how CRT/tanaka leveraged social media to exponentially increase CRN’s brand visibility online and significantly multiply key metrics (web traffic, scorecard participation, positive mentions) resulting in the 2010 PRSA Silver Anvil award for CRN in the Reputation/Brand Management category.&#

Postrank 146

Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

DECEMBER 19, 2010

The effect of brand building on search traffic , from PPC Blog. Get Shareaholic test Filed under Weekly Roundup | Tags: analytics , brand building , email marketing , SEO | Comment (0) Site settings comment help? Sign out Leave your comment here. Delegating email with Gmail , from Duct Tape Marketing. pts Settings.

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

SEPTEMBER 30, 2010

Fun Fact She has a “porno music/comment time&# at the end of every video where she interacts with her supporters by responding to their comments. million views and over 40,000 comments. Sign out Leave your comment here. Sign out Leave your comment here. Great point about personal branding. Questions?

YouTube 135

YouTube Postrank Class Tourism 135

Waxing UnLyrical

NOVEMBER 19, 2010

While some individuals do good deeds in the name of Kpop artists, others spread defamatory comments about them. Don’t stay silent Whether comments lodged against you, your company or your client are true or false, perceptions matter to people. Sign out Leave your comment here. pts Settings.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 23, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , Guest Posts , Marketing , Social Media | Tags: advertorial , best practices , jackson wightman , pay for play | Comments (8) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. JW Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

OCTOBER 27, 2010

The smart brands kept their chips in: they stayed in the game with different messages, new incentives and, ultimately made themselves part of the conversation. Sign out Leave your comment here. Sign out Leave your comment here. Mark as read Approve comment Narciso, This post was really informative for me as a PR student.

Class 179

Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

NOVEMBER 28, 2010

Why: Celebrities don’t always the perfect brand relationship make. Get Shareaholic test Filed under Public Relations , Social Media , Weekly Roundup | Tags: chipotle , coca-cola , pr , QR codes , SEO | Comments (4) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here.

Class 105

Class Postrank SEO Flickr 105

Social Media Strategery

JANUARY 21, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 It just felt appropriate to separate the brands and content. It’s January 1, 2011 – in an ideal world, where is GovFresh? Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof.

Gov 2.0 89

Gov 2.0 Web 2.0 Forums Wiki 89

The Way of the Web

AUGUST 9, 2010

In Demand’s case, it currently has deals with Google which are set to end in 2011. There are flaws in traditional display advertising, but you’re not just buying the ‘last click’ – indeed several attempts have been made to quantify the branding and awareness benefit you get from advertising with a big media brand.

Content 28

Content Adwords Adsense Advertising 28

Waxing UnLyrical

JANUARY 26, 2011

January 26th, 2011 Tweet What’s the buzz, tell me what’s happening Yesterday’s social media storm-in-the-making (or so it seems to me) was about the fact that Facebook can now turn your “likes&# into ads. The only way to do that on an official Facebook page is to “like&# a brand… and then post away!

Class 268

Class Facebook Privacy Public Domain 268

Waxing UnLyrical

JANUARY 25, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: Sign out Leave your comment here. Sign out Leave your comment here.

Class 215

Class Policies Flickr Comments 215

Akamai Marketing

FEBRUARY 9, 2011

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011.

comScore 156

comScore Review Klout Marketing 156

Akamai Marketing

MARCH 1, 2011

Whether you are a personal brand or a corporate brand or a small company, this daily review is a decent pulse-taking exercise on the reactions to your recent activity. Kalin Dudley Posted March 18, 2011 at 7:10 PM Interesting, I will take a look and see if my issue was similar. Enter Qwitter. Why is this important?

Tools 160

Tools Klout Policies Tourism 160

Waxing UnLyrical

NOVEMBER 18, 2010

votes, comments, inbound links) and web analytics data (e.g. Don’t collect the number of positive, negative, and neutral mentions of your brand in thousands of posts just because that’s what the monitoring tool was designed to do. Tracking sentiment around a brand and its competitors might be important for a product manager.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

NOVEMBER 24, 2010

Me: “Yes.&# “Via the very act of making that statement, you have probably ignored at least five to 10 forms of promotional alcohol brand advertising, between the time you entered the pub and the time you got to the bar. How and where can your consumer touch your brand? That’s what we do.&# Then they plan. And talk they do.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

DECEMBER 7, 2010

We want people to feel good about supporting an organization, or doing business with a brand, or sharing information that might not have any direct benefit to them. Get Shareaholic test Filed under Public Relations , Social Media | Tags: julian assange , reputation management , wikileaks | Comments (3) Site settings comment help?

Reputation 183

Reputation Postrank Class Tourism 183

Kikolani

SEPTEMBER 25, 2012

What worked in 2011 may or may not be as effective in 2012. Comments are the life of your blogging community. Here’s how to moderate them effectively and provide benefits for your comment authors. I employ the following plugins and tactics to combat spam and make comment moderation manageable on the WordPress platform.

Questions 167

Questions Adsense Marketing SEO 167

Kikolani

SEPTEMBER 2, 2011

Is Livefyre destroying the value of blog comments – great discussion on the value of blog commenting and “inflation&# due to the Livefyre comment system. 5 tips for using your blog as a branding tool – five tips to help guide people’s impression of you through your blog.

Mashup 137

Mashup Resources Adsense RSS 137