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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

State Farm provides all the evidence you need that insurance brands belong on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok. Schedule posts, learn from analytics, and respond to comments all in one place. onthemoney #firsthome ?

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IBM’s Watson Engages Customers with Youtility

Convince & Convert

Since its Jeopardy debut in 2011, IBM has deployed Watson in health care to help nurses navigate care (they’re choosing its recommendations 90-percent of the time in that deployment) and assisted cancer researchers expedite their progress, saving a couple of years worth of research time. About the Daniel Lemin: Follow @social_studio.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. The majority (as much as 70%) is “dark social”—links shared through email or instant messaging that generally get lumped in with “direct” traffic in analytics programs like Google Analytics. ( Marketing Charts ).

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“Most Recommended” by Blogging Geniuses at WordCamp Boston

ProBlogger

The July 2011 WordPress WordCamp Boston rocked! HubSpot Plugin : allows you to leverage HubSpot’s lead nurturing, website analytics and “call to action&# post types. Google Analytics for WordPress : allows you to synch up information with your Google analytics account and allows you to track custom variables and meta data.

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How to Leverage the 80/20 Rule for Blogging Success

ProBlogger

In 2011, the U.S. government adopted the 80/20 principle to require health insurance companies to spend at least 80% of the premium dollars collected on medical care to improve the quality of health care. Look into your web analytics. This usage of the rule was called the Medical Loss Ratio. Focus on the 20%.

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Blog #2: A Closer Look at Artificial Intelligence

SalesChoice

THE HISTORY AND ROOTS OF PREDICTIVE ANALYTICS. Blog #1 discussed the history of predictive analytics going back to 1689 with Lloyds of London, insurance company. Blog #2 will define predictive analytics methods in more detail and in particular, I will explore the relevance and history of artificial intelligence.

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15 Lessons That Took Me 15 Years to Learn by Jim Tobin

Ignite Social Media

So we were three years before those even started, and it was yet another year before Snapchat, Twitch as Twitch, and Google Plus launched in 2011. They could be the way your home transfers hands without title insurance, because if you have the NFT, it’s tracked on the blockchain. Google Wave came out, I think that was 2011.